Sales

3 holiday content strategies worth using this year

Holiday content marketing is associated with a special time of year — December. It is natural to increase sales during these important dates. Brands wait for it for months. But just being noticed is not enough. Because the final connection between the user and the brand…
Marketing

Top 5 Contextual Advertising Strategies to Try in 2024

Contextual advertising, once a straightforward keyword-matching game, has evolved into a complex strategy. 2024 it will harness user behavior and content relevance, adapting to advanced technology and consumer trends. This guide from UAWC Agency delves into five innovative…
Sales

How to track the effectiveness of offline advertising

Everyone realizes that businesses should not mindlessly follow others. But when the first capital comes, the hands are itching to advertise on passers-by, billboards, TV, radio, leaflets… After all, “everyone does it.” But offline advertising is not cheap. Therefore…
Marketing

What UTM tags are and how to use them correctly

UTM tags help marketers track advertising and organic traffic. For example, to determine from which social media post there are more conversions, which button visitors click on more often, which ads bring customers, and which ones waste budget. We tell you what UTM tags are…