Real estate is an incredibly paper-based industry. And despite its seeming outdated and slightly frozen facade, it is gradually going through digital transformation. Truth be told, with those endless contracts, reports, and policies, commercial real estate has long been…
Real Estate Case Study: boost of number of calls by 55% and tracking of sales reps' conversations from mobiles
December 10, 2021
In real estate, employees are often working outside the office. For example, they can show the building process to a potential or existing customer. In these cases, sales reps use their mobile phones to communicate with customers, so the management can’t control such…
Case study: How to track multi-channel funnels while working in real estate
February 27, 2020
Before you start analyzing the effectiveness of ad campaigns, you need to understand how a user decides to buy your product/order a service. How many times he faces your company and which channels drive him to you? What can stop him from buying here and now? What are the…