Any user who is at least somewhat familiar with Google Analytics or Ringostat reports has encountered direct traffic. Let’s find out what kind of traffic it is and where such users come from. We will also tell you in which cases traffic is mistakenly marked as direct.
As an online business owner or marketer, you may find yourself pondering essential questions, such as — is there a difference between online store keywords and those for other websites? How do I select relevant phrases for category pages? What keyword sources should I…
Google Ads recommendations in your account: what they are, which ones are worth using, which ones are not, and why
April 10, 2023
There are so many things Google Ads can do nowadays. It learns on its own, automatically changes bids in campaigns, and determines where and how to display your banners. It seems that Google is so smart that its recommendations should be trusted unconditionally. But not…
Ringostat AI: instant analysis of customer conversations is the future of sales
April 7, 2023
30 minutes — that’s how long it takes to analyze a conversation in detail that lasts only 5 minutes. But not in the age of artificial intelligence, which is now available in Ringostat. From now on, sales executives don’t need to listen to call recordings to…
TikTok marketing is essential for e-commerce stores because it boosts your visibility, engagement rates, and sales. But you have to learn how to do it right — and you’re on the best page for that. You’ll discover eight e-commerce-specific TikTok marketing strategies…
When a person goes to a beauty salon, they usually expect a “bonus” — pleasant communication with administrators and masters. After all, a beauty studio plays the role of a kind of relaxation zone, where everyone is polite, punctual, and understands the client…
Ringostat telephony and data to control the sales department in the field of IT education
February 27, 2023
What is not controlled is not fulfilled. This is the rightful opinion of Ringostat‘s client, the GoIT Polska course platform. Sales and training support there are carried out over the phone, so some of the most important metrics to track are related to calls. Read how…
Let’s explore some cutting-edge mobile commerce trends for 2023 that will help you provide better shopping options for your consumers and 2X your sales. Irfan Ak a tech-savvy & experienced digital content strategist at Branex shares his…
Performance Max campaigns: features, customization, and optimization
February 13, 2023
By encouraging advertisers to switch to Performance Max campaigns, Google promises an increase in conversion rates by combining advertising resources. It’s possible to get such a result, but only with the right approach to campaign optimization. Learn more about the…
Keyword stuffing, also known as the black hat SEO technique, is an unethical practice that involves the repetition of keywords in the content to manipulate search engine rankings.It is important to avoid it as it can lead to penalties from search engines and harm the…
Ringostat + CRM: 5 powerful integrations for a productive sales team
January 27, 2023
There are CRM systems known for their cool features all over the world. And these opportunities will become even wider if you use Ringostat integrations with CRM. Do you want your sales reps to sell more instead of spending hours entering data into your CRM system? 5…
In a saturated market, visibility is essential for eCommerce stores. There’s no point in showcasing excellent products and prices on a beautifully designed site if no one can find it. The higher you rank in the search engine results, the better, which is where your SEO…
You're in good hands: 10 features of Ringostat tech support, that make it professional and fast
January 11, 2023
How can you make sure that your telephony and analytics will be top-notch? Talk to the tech support and draw conclusions 🙂 Speaking of Ringostat tech support — users in 98% of cases rate it as “Excellent” and “Good”. And today we’re going…
The web is full of tips for increasing customer loyalty, but not all of them really work. And some companies take them to the heart rather than use them in practice. In this article, Ringostat has collected working tips and research results about practices to increase…
Cold calling and cold email are powerful channels to start genuine conversations with your target customers. If you can master them, you’ll be able to book more meetings and grow your sales pipeline. In this article, I’m going to show you what each one is, the benefits…
When your conversion rates have been stagnating or even declining for a long period, it might be time to change something. Andre Oentoro, the founder of Breadnbeyond, tells how to understand when Is the Best Time for a Landing Page Redesign. You’ll get insights into some…
7 Tips to Help You Reduce Your Website’s Bounce Rate to Boost Engagement
December 2, 2022
Bounce rate refers to the number of site visitors who leave your site without completing the desired action or interaction with other pages on the site. A low bounce rate is one of the top goals many marketers seek to achieve on their websites because it means users interact…
Facebook ads can be one of the most cost-effective ways to reach your ideal consumers. But if you run it thoughtlessly, you’ll only be wasting your budget. In this article, we’ll talk about ways to lower the cost per click (CPC) of Facebook Ads. So you will not…
Ranking high up in results from a search engine is a chance to increase the number of blog readers, the number of purchases made in online stores, or inquiries posted on websites. So, how to start working on your visibility in the most popular search engine in the world? In…
Not everyone knows that Google Analytics reports have the option to leave comments. It may seem superfluous, but this functionality is very useful. In this article, I will tell how comments in Google Analytics can help the marketing team of any business. You’ll also…
