Browsing category

About Digital

143 posts

7 Tips to Help You Reduce Your Website’s Bounce Rate to Boost Engagement

By Holly Linden

December 2, 2022

Bounce rate refers to the number of site visitors who leave your site without completing the desired action or interaction with other pages on the site. A low bounce rate is one of the top goals many marketers seek to achieve on their websites because it means users interact…

5 Ways to Lower the Cost Per Click of Facebook Ads

By Holly Linden

November 21, 2022

Facebook ads can be one of the most cost-effective ways to reach your ideal consumers. But if you run it thoughtlessly, you’ll only be wasting your budget. In this article, we’ll talk about ways to lower the cost per click (CPC) of Facebook Ads. So you will not…

SEO Tips for beginners — the essential guide for higher rankings

By Holly Linden

November 17, 2022

Ranking high up in results from a search engine is a chance to increase the number of blog readers, the number of purchases made in online stores, or inquiries posted on websites. So, how to start working on your visibility in the most popular search engine in the world? In…

Comments in Google Analytics: how and why to use them

By Aleksandr Kiselyov

November 14, 2022

Not everyone knows that Google Analytics reports have the option to leave comments. It may seem superfluous, but this functionality is very useful. In this article, I will tell how comments in Google Analytics can help the marketing team of any business. You’ll also…

What is Keyword Cannibalisation? The Importance of a List and 301 Redirection

By Holly Linden

October 25, 2022

Most online businesses want to have web pages that steal clients away from competitors. But many of them end up stealing CTRs and conversions away from themselves. Keyword cannibalization can harm sites of all shapes and sizes. And what’s worse, sometimes it may be too…

About Digital For business

Tips to Generate Qualified Leads with Facebook Ads

By Holly Linden

October 19, 2022

There is no denying the power that Facebook ads hold. But having a vast audience doesn’t benefit a business if you’re targeting is off. Many businesses have found that advertising online may not get the quality of leads they desire, but this vastly depends on the…

Best Practices for Optimizing Google Ads Budget

By Holly Linden

October 13, 2022

The goal of Google ads is to increase visibility, and awareness, drive traffic to your website and get the most users to convert for the smallest budget possible. PPC ads have become more important than ever for most companies while the budget for marketing initiatives is…

Interview with Natalia Zielinska: features of freelancing and useful tips for self-employed professionals

By Holly Linden

September 7, 2022

Freelancing is becoming more and more popular in the world. Someone always dreamed about it, and someone switched to this type of work due to quarantine or emigration. Natalia Zielinska, marketing manager at Useme, talked to us about the features of freelancing and useful…

About Digital Ringostat Features

What is a callback widget

By Holly Linden

July 28, 2022

Let’s see, there’s pretty huge traffic on your web page but you see that part of visitors still doesn’t contact you for some reason?Callback widget by Ringostat makes it easier to interact with the website visitors and convert them into the clients, either they…

About Digital For business

In brief: what is the CRM system and what is it used for?

By Holly Linden

July 24, 2022

You can often hear that CRM is a must-have tool for business. But what is the CRM and why is it so important? The Firmao system team explains what this useful tool is, how it works and what functionality it should include. Reading time: 4…

About Digital For business

5 tips to optimize your Facebook advertising campaign

By Karina Zabiegły

July 4, 2022

Someone could write a bulky book about optimizing advertising campaigns on Facebook, instead of an article. But who would have time to read it when the promotion on social media is in progress, the budget is decreasing and there are no positive results? You have to act and…

In brief: how Does Google Determine Relevance and What You Can Do About It?

By Holly Linden

May 17, 2022

To decide on a website’s quality, Google sends the crawlers to determine its relevance. In short, relevance indicates whether the content on your site matches the user’s query. The more relevant your website is, the higher it will rank in search results. The Husky…

SEO and Conversion — Can Optimizing Your Website Help You Sell?

By Holly Linden

May 12, 2022

Every business owner must be aware of how important it is to have a website these days. The pandemic made it clear — online business activities, especially in e-commerce, are a must. But what can you do to make your website bring real profit? If you are puzzling over it…

About Digital For business

In brief: how to improve e-commerce website ranking

By Holly Linden

May 2, 2022

An e-commerce store thrives online, therefore it must be high in the search engine results to capture the users’ attention. Improving e-commerce website ranking on Google is not easy, just like the whole SEO process. The increasing competition forces e-commerce owners to…

Why are TikTok ads better than Meta / Facebook ads today

By Holly Linden

April 8, 2022

Facebook ad experts remember how effective and cheap Instagram and Facebook ads were ten or five years ago. We can say that today TikTok is as successful as Facebook was then. Eugene Rak, CEO & Founder of the Polish digital agency Click Center, explains why it is worth…

Ultimate list of digital tools 2022

By Holly Linden

March 24, 2022

Are you looking for the most effective digital marketing tools to help you grow your online business? So, we have compiled a list of the best resources for your website. We have put together a list of the most effective digital marketing tools for you to try out. Keep…

About Digital For business

6 Ways to Reap the Maximum out of Your Paid Social Media Budget

By Holly Linden

February 16, 2022

Before the start of the month, marketers go through the ordeal of fixing their social media budget to accomplish their ROI goals. Some brands allocate a lump sum amount in hopes to break the net, while others play smart and succeed in being a sensational hit. So what’s the…

About Digital For business

How to launch ads on LinkedIn: step-by-step guide

February 15, 2022

LinkedIn is not only a social network most often used for business connections and recruiting but also a marketing tool. You can use it to create advertisements and target relevant audiences. In this article, the Ringostat team has prepared a guide to use LinkedIn as a…

7 Quick Tips to Get More Out of Your Instagram Ads

By Holly Linden

February 3, 2022

Instagram Ads offer you a quick and handy way to reach more audiences and increase your overall social media marketing campaigns. Just like any other strategy in marketing, it has to get done right, so it can bring you all the benefits you’ve been hoping for. That’s why…

How to market your eCommerce store with Youtube

By Holly Linden

January 28, 2022

YouTube is the second largest search engine after Google. You can only enjoy the benefits of YouTube as a marketing platform if you adopt a clear, well-defined strategy. Some methods, such as optimizing your videos for search engines and running paid ads, are obvious, while…