Customers like to get information before buying. They want to read about all the essentials and advantages, as well as make comparisons. Hence, if you succeed in meeting their needs, you will bring them to a buying decision. Since 2010, Tigran Mirzoyan, CEO at Smarketa.com…
How will the demand and sales volume change in the near future? Should we expect traffic growth or decrease? You do not have to be an analyst or do research to answer these questions. Read below how to find out general trends and spend a minimum to do so. Konstantin Rachyn…
Kevin Urrutia, have listed down the common mistakes business owners, and digital marketing professionals make when running a PPC campaign, so it will not happen to you. Kevin is a founder of Voy Media Marketing Agency NYC that helps businesses maximize the benefits of…
In general, difficulties with the connection may appear due to the low throughput of a router. There may be malfunctions if a person is making a call, and his five colleagues are simultaneously listening to the music. In this article, we will describe settings that can…
A dashboard for the marketing department: description, settings and template
February 21, 2020
Today we’ll talk about a dashboard for the marketing department: that displays the most important numbers on a single screen. This is the actual data that shows the forecast of the plan for leads fulfillment, traffic to the website and blog, publications. The document…
LinkedIn is a social network founded in 2002 and created for people who want to find a job, update business connections, or share their experience with other professionals. Similar to Facebook and Instagram, and most of the social networks, LinkedIn allows sharing paid…
6 mistakes often made by marketers during work with call tracking systems
February 11, 2020
Konstantin Cherviakov, ССO of Ringostat named typical mistakes of the majority of marketers that they do during the work with call tracking systems. This article is a long read so prepare your coffee, take the cozy blanket and discover the world of analytics. Stay…
How to configure carousel on Facebook: pros and cons with examples of usage
February 6, 2020
Carousel is a popular advertising format that allows driving users to different pages from a single advertisement. Such an ad works not for all goals and platforms. That’s why it is crucial to be attentive while launching the campaign so the carousel won’t…
Every year the already competitive field of marketing becomes more and more challenging. Markets are already saturated with alternative options across all markets, even niche products. That’s why everyone’s goal is to create content that is popular among users.
How to complete the AppSumo partner process: describes Olman J. Quesada
January 15, 2020
Nowadays, there are lots of tools that are created to help a business with development, growth, and promotion. However, there is one platform that brings together tools and works for customers and partners, so they are saving & making money in their business. We talked…
Data visualization is the guarantee of the simplicity of perception. It is hard to make quick conclusions if there is a lot of information, and it is organized as the canvas of monotonous cells. How these metrics have changed during the year? How significant is the backlog…
Today we will discuss an instrument that helps a salesman and customer to easily find each other. A potential buyer can quickly go through offers with the price and select the best option. For an online retailer, it’s an opportunity to show the product and receive more…
The “quality” of leads is more crucial than their amount. That’s why a business usually divides leads into several types, especially if a sales funnel has lots of stages. It often happens in the B2B sphere, e-commerce or niches where customers can for months make a…
Instagram is a social network that has more than 1 billion active users. However, it might also be attractive to a business as a marketing tool for promotion. Ringostat created a basic guide with tips for advertising on this platform. Discover with us why a business needs…
There is nothing to be scared of in digital marketing. Moreover, its methods are successfully used by many companies that sometimes don’t even suspect that they actually do. To make it clear, we described what is digital marketing and asked experts to share their…
Contemporary life gives us lots of opportunities and chances. Talking about business development, there are plenty of tools, platforms, and ways to reach different goals starting from brand awareness, ending with the growth of revenue. The thing here is to choose the right…
Oleksandr Maksimeniuk, founder and CVO of Ringostat started his work with tables in his students years. That’s why people usually ask him how to write a formula or process data. According to his words, the most common mistake is difficult solutions for tasks that could be…
Top 5 difficulties people face while launching Facebook ads and their solutions
November 15, 2019
Facebook may be hard to understand — it has its rules and all you have to do is obey. However, sometimes even after making everything in the correct order and praying to all advertising Gods, marketers face different issues. In this article, we collected the most popular…
According to Wikipedia, marketing is the business process of creating relationships with and satisfying customers. However, this field is not that simple as it may seem at first sight. Robert Rose believes that marketing is telling the world you’re a rock star. Content…
Pros and cons of contextual advertising. What to consider before launching
November 12, 2019
Contextual advertising is a proven way to reveal the company to potential customers. As with any promotion type, there are advantages and disadvantages. The thing that is not convenient for one business possibly will be appropriate for another one. We tried to describe the…
