Any user who is at least somewhat familiar with Google Analytics or Ringostat reports has encountered direct traffic. Let’s find out what kind of traffic it is and where such users come from. We will also tell you in which cases traffic is mistakenly marked as direct.
As an online business owner or marketer, you may find yourself pondering essential questions, such as — is there a difference between online store keywords and those for other websites? How do I select relevant phrases for category pages? What keyword sources should I…
Google Ads recommendations in your account: what they are, which ones are worth using, which ones are not, and why
April 10, 2023
There are so many things Google Ads can do nowadays. It learns on its own, automatically changes bids in campaigns, and determines where and how to display your banners. It seems that Google is so smart that its recommendations should be trusted unconditionally. But not…
TikTok marketing is essential for e-commerce stores because it boosts your visibility, engagement rates, and sales. But you have to learn how to do it right — and you’re on the best page for that. You’ll discover eight e-commerce-specific TikTok marketing strategies…
Let’s explore some cutting-edge mobile commerce trends for 2023 that will help you provide better shopping options for your consumers and 2X your sales. Irfan Ak a tech-savvy & experienced digital content strategist at Branex shares his…
Performance Max campaigns: features, customization, and optimization
February 13, 2023
By encouraging advertisers to switch to Performance Max campaigns, Google promises an increase in conversion rates by combining advertising resources. It’s possible to get such a result, but only with the right approach to campaign optimization. Learn more about the…
Keyword stuffing, also known as the black hat SEO technique, is an unethical practice that involves the repetition of keywords in the content to manipulate search engine rankings.It is important to avoid it as it can lead to penalties from search engines and harm the…
In a saturated market, visibility is essential for eCommerce stores. There’s no point in showcasing excellent products and prices on a beautifully designed site if no one can find it. The higher you rank in the search engine results, the better, which is where your SEO…
Cold calling and cold email are powerful channels to start genuine conversations with your target customers. If you can master them, you’ll be able to book more meetings and grow your sales pipeline. In this article, I’m going to show you what each one is, the benefits…
When your conversion rates have been stagnating or even declining for a long period, it might be time to change something. Andre Oentoro, the founder of Breadnbeyond, tells how to understand when Is the Best Time for a Landing Page Redesign. You’ll get insights into some…
