Ringostat blog: posts about marketing and analytics

October 20, 2023

Cold email outreach is a lead generation machine, as it is 40 times more effective at gaining new customers than social media channels. However, this only holds true if you move beyond generic spam and take a targeted, strategic approach to your cold email outreach…

Bonuses from Ringostat that you will definitely want to get

By Iryna Harmash

October 17, 2023

Pay Ringostat in advance, save money and get a unique set of bonuses as a gift. It will help you to further increase the effectiveness of your advertising and allocate your advertising budget more accurately. Reading time is 5 minutes…

What UTM tags are and how to use them correctly

By Iryna Harmash

September 28, 2023

UTM tags help marketers track advertising and organic traffic. For example, to determine from which social media post there are more conversions, which button visitors click on more often, which ads bring customers, and which ones waste budget. We tell you what UTM tags are…

Case Studies

Case study: telephony and Ringostat Smart Phone for an insurance application

September 20, 2023

It may seem that customers and companies in the digital sphere don’t communicate by phone at all. Especially when the interaction takes place through an app. But this is not the case at all, and Ensuria‘s experience proves it. Read how Ringostat helps to attract…

Unleash the power of conversations with Ringostat AI: your ultimate personal assistant in winning deals

September 4, 2023

Companies that care about their future are implementing artificial intelligence right now. And it is not in vain. Today, possessing AI skills is advantageous. However, tomorrow, AI will become an indispensable requirement for professional functionality. Empower your teams…

Global updates in Ringostat. Moving Toward New Development Horizons

August 29, 2023

We celebrate Call Tracking Day and traditionally summarize the results every September. Ringostat is constantly evolving to keep you one step ahead of the competition. No matter what’s going on around. For example, artificial intelligence reached impressive heights…

Case Studies Sales

Case Study: +20% productivity of the call center of a Bulgarian online smartphone store

August 11, 2023

The speed of answering the call and processing each order is what “brick by brick” makes up the overall productivity of a call center. And with it, the profitability of the company is increasing. The case study of Swipe.bg online store tells how to grow the team’s…

Test drive: how and where to generate creatives for advertising using AI

By Iryna Harmash

July 19, 2023

The cover of the American magazine Cosmopolitan became one of the first bold and striking examples of DALL-E neural network application in design. Since then, the world’s companies have been actively experimenting and surprising users with exciting product design…

How to set up goals in Google Analytics 4, and what are the differences from Universal Analytics

Marketing Ringostat Features

July 14, 2023

Universal Analytics was recently “unplugged from the matrix” and stopped accumulating data. While this didn’t affect all accounts immediately from July 1, Google officials said all Universal Analytics accounts have already been “queued”. Therefore, clear…

How to track calls in Google Analytics 4, and why do you need to

Marketing Ringostat Features

July 10, 2023

What some expected and some even feared has happened — Universal Analytics has finally been replaced by Google Analytics 4. Despite the radically new approach, one thing remains the same. You must track absolutely all events, that includes phone calls. Read how to bridge…

Digital transformation in call centers: how technology is changing sales and service

June 28, 2023

72% of customers go to another company if they face a negative experience. Poor phone service plays a significant role here. That’s why more and more digital solutions for call centers appear every year. Although robots will not replace all consultants soon, technology…

Don't annoy your customers: 7 fatal mistakes in call handling

June 27, 2023

Businesses are well aware of the importance of customer service and strive for excellence. But consumers are also becoming more demanding. For example, as many as 60% of customers are ready to switch to another brand after the first negative experience. There are also…

Marketing Sales

Mobile-First Approach: Best Practices for Optimizing Promotion and Contextual Advertising for Mobile Devices

June 20, 2023

Software used to be created with desktop computing in mind, and mobile access was considered secondary. However, designers and developers are rapidly adopting a mobile-first strategy because about 60% of all online traffic worldwide now comes from smartphones or other mobile…

Why the Ringostat Smart Phone app is convenient: customer experience

June 19, 2023

Ringostat Smart Phone has undergone a radical change from a browser extension to a full-fledged application. We’ve already written about all its features and their value for sales teams. And today we’re going to talk about what our customers appreciate about the…

Google Ads “Auction Insights” report: why it is important and how to use it

By Ольга Феоктистова

June 15, 2023

Your campaign has been working steadily, and you haven’t made any changes, but at one point, your CPC and daily costs have increased dramatically, or vice versa. This happens quite often, as Google Ads ads work according to the auction procedure. Therefore, to…

10 simple ecommerce life hacks that will improve customer loyalty

June 12, 2023

Calling a company is often not the most positive experience for a customer. When dialing a number, some clients are already mentally prepared to wait on hold for a long time or explain their request to different sales reps several times. But this “inevitable…

5 time thieves in the sales department: how to identify and get rid of them

June 12, 2023

A salesperson’s workday consists of 64% of tasks that are not directly related to sales. Among these are small, manual tasks that seem to take up very little time. But if you multiply that time over the day, you realize these are real “time stealers.” We…

7 social media marketing KPIs you should regularly track

June 8, 2023

In this article, our guest author Jessica Robinson is going to discuss 7 social media marketing KPIs that you should regularly track. She also shares metrics that can be considered normal for different niches and platforms. If yours are significantly lower, you should…