Ringostat blog: posts about marketing and analytics

June 10, 2019

We are ready to unveil our pain point. Some clients use call tracking simply to listen to calls. It’s like to hammer nails with a microscope. In plain English, it’s very strange and irrational. Every time a marketer underestimates other opportunities of call tracking, a…

Hitting $1m in ARR in Call Tracking Space: an interview with Alexander Maxymeniuk for Nathan Latka’s “The Top” podcast

By Holly Linden

November 7, 2018

If you are somehow related to the IT and haven’t discovered Nathan Latka’s podcasts yet — you haven’t lived. Nathan Latka is a founder and CEO of Heyo, a service that helps create fan pages, Facebook contests, and mobile-optimized landing pages. He is an expert in…

What is Sampling in Google Analytics and How to Avoid It

By Holly Linden

September 12, 2018

Sampling is a way to draw a conclusion or generalize from facts based only on a smaller sample, if you it’s not necessary to analyze all of the data for your study or research.Victor Osadchiy, OWOX BI, explainswhat is sampling in Google Analytics, how it can…

How to easily create pictures for blog, social media, and newsletters

July 13, 2018

Content marketers have to work not only with text but with pictures. Especially if the company doesn’t have a web designer or he’s constantly busy with more important tasks. However, the work in Photoshop or CorelDRAW takes many efforts. In this post, we’ll explain how…

Facebook Advertising is Getting Transparent and Annoying

June 25, 2018

Facebook is a crucial marketing channel for many brands. 26% of users who clicked an ad complete a purchase. Today we’re going to talk about the recent updates regarding advertisers and Facebook users. The advertising is getting more transparent and Facebook brings…

Analytics Section of Version 2.0: The Most Important Data On Call Sources

About Digital For business

June 13, 2018

Recently Ringostat released fully updated Analytics section which allows to work with key data in one tab. This section is primarily designed for marketers, PPC experts and those who need to understand how site traffic is converting into calls. Analytics section is in open…

How to Avoid Landing Business Emails in Promotions — Cool Hacks Digest

June 12, 2018

When the plane lands, passengers often clap to gratitude the pilot for the safe flight. When the business emails successfully land in Gmail’s Primary tab, email marketers also want to clap and cherish. However, most business newsletters are stuck in Promotions. According…

For business

A Practical Guide on How to Customize the Extension to Manage Cookies Files in Compliance with GDPR

June 5, 2018

General Data Protection Regulation mentions cookies only once. According to that, cookies are online identifiers. That means every user has to give the consent to the collection of his/her personal data. Alya Surikova, Software Engineer at Ringostat, shares hack of how to…

Case Studies

Call Tracking in the Logistics Industry: Proper Call Analytics and Creating the Effective Advertising

By Holly Linden

May 22, 2018

If your business is based on phone calls, call tracking solves many tasks such as increasing the advertising effectiveness, optimizing a marketing budget and improving the service quality. The case of logistics company demonstrates which results you may reach by using call…

Case Studies

The Story about MythBusters: How to Dispel Common Myths and Increase the Advertising Performance

May 14, 2018

Once upon a time, a perfect website existed in the perfect world. It was flawlessly convenient. It supplied a wide range of goods and services. The systems of online recommendations and price comparison also were very good. The shoppers made purchases online. Marketers…

May Updates: GDPR Compliance and Simplified Settings of Call Me Button

May 3, 2018

In May, companies were preparing for GDPR coming into force. Of course, Ringostat wasn’t an exception. We always cared about the safety of your personal information so now we act in the full compliance with General Data Protection Regulation. Besides, we simplified the…

April Updates for In-Depth Call Analytics

For business Ringostat Features

May 2, 2018

This month we released several useful updates. With them, you may avoid wasting, better track sales reps and simplify the work with pools. And the most important thing is we’ll show you how you can get use of webhook numbers. Put it simply, we still work on contributing to…

Why Call Data in Call Tracking Service Differs from Statistics in Other Accounting Systems

April 12, 2018

Sometimes users notice that the number of incoming calls in call tracking statistics differs from the real number of inquiries. That truly happens but there’s no blame for call tracking. To identify the reasons for this mismatch, we decided to write two articles. In this…

March Updates of Ringostat

About Digital For business

April 3, 2018

Last month our developers worked really hard. In result, all the March updates are definitely cool. To be honest, it was even complicated to choose the best ones. Read on and hurry up to try them. Our Customer Support will help you with it…

Why VoIP Issues Arise and How to Improve Call Quality

March 28, 2018

We know that many of you are concerned with VoIP issues. Therefore, we start the series of articles on this topic. Today, we are going to outline the most common reasons which cause echoing, distortion, dropped calls etc. Resding Time is 9…

Don't Lose Your Clients With Report on Missed Unprocessed Calls

March 14, 2018

Today, I’m going to tell you more about our report on missed unprocessed calls. It’s designed to help you avoid losing clients. Let’s find out how to effectively track a sales department. Reading Time is 7…

February Updates: integration with Brainify, confirmation via callback widget and search in forwarding schemes

About Digital For business

March 12, 2018

Finally, winter is over. As you know, February is the shortest month. To be honest, it required a lot of efforts to do many things for such short period. However, now we are really proud of our updates. Discover and implement them 😉 Reading…

How to Get the Most Out of Email Marketing

February 20, 2018

Undoubtedly email marketers dream of the success of their efforts. However, not all of them have the talent to make their subscribers wait for each new message as children would wait for the owl from Hogwarts. So how to optimize and enhance your newsletters? In this post…

What is SaaS and How Does It Work?