Ringostat blog: posts about marketing and analytics

October 8, 2019

A client is often indifferent to the internal part of the ad campaign — number of displays, clicks, CTR. While asking to launch an advertisement he expects you to answer on more profound questions. Whether advertisements bring calls? Did the ad campaign worth it? Read…

PPC Specialist should listen to recordings of calls from advertisements. Why?

October 3, 2019

There are two misconceptions about listening to calls. The first is that it is important only for sales reps. Second is that it takes a lot of time. Both are wrong and we will prove it in this article. A specialist can find out unobvious insights about keywords, audience and…

Digest of Ringostat updates for September 2019

September 30, 2019

Taking stock of the past month. The most global update of this year is Ringostat end-to-end analytics. “Do not disturb” option in Ringostat Smart Phone for non-business hours. Funnel and status choice where the deal will be created for integrations with…

A clue: how Ringostat defines the needed quantity of numbers for substitution

September 26, 2019

Call tracking is based on phone numbers substitution. That’s why we can claim: not enough numbers mean no accurate call analytics. The maximum accuracy is important in these calculations. Get acquainted with Ringostat’s algorithm. Due to its data, we recommend the…

5 reasons to use call tracking for an agency or freelance PPC Specialists

September 24, 2019

A lot of specialists face the same problem. A client comes asking to configure ad campaigns, develop a strategy and increase sales. However, when everything is done, he claims that the advertising is useless, a budget is wasted and there are no leads. Thankfully, call…

6 advantages of Ringostat end-to-end analytics

September 20, 2019

We continue to tell you about end-to-end analytics that is now available in Ringostat. It is the new level of submersion in data as you are not limited by information on calls and sessions anymore. A user receives automatically calculated ROI. He also understands to which…

Sales

Advantages of call tracking usage from the US agencies viewpoint: expert opinion

September 19, 2019

It is hard to believe but a lot of American companies prefer to invest in Google paid ads, Facebook and Instagram ad campaigns, without knowing whether they bring requests from customers or not. Read below and find out experts’ opinions on the benefits of call tracking…

12 main updates of Ringostat within 12 months

By Алена Волошина

September 18, 2019

Our professional holiday is on September 30. It’s Call Tracking Day. And, traditionally, we look back at the top 12 of our updates made within a year. Moreover, our clients receive discounts of up to 50% on any pricing. Reading time is 14…

Case Studies

Case study: How to identify ineffective ad campaigns and reallocate 54% of your budget

September 12, 2019

You don’t have to invest extra money to increase the advertisements’ effectiveness. It is enough to find out ineffective ad campaigns and simply opt-out them. Thus, you can invest the rest of the budget to the most successful activities. Read below about the experience…

Ringostat Features Sales

Ringostat released end-to-end analytics: find out more about effective and profitable ads

September 11, 2019

The main goal of an advertisement is the profit but not conversions, calls or requests. You are probably losing money if you are still looking for interim targets. However, Ringostat clients won’t face this problem anymore as theend-to-end analyticshas appeared…

Digest of Ringostat updates for August 2019

September 5, 2019

Detailed settings of numbers substitution and a more convenient way to put calls on hold in Ringostat Smart Phone. Quick calls from HubSpot CRM interface and small chances to create the contact or deal copy in CRM at the moment of the customer’s…

Ringostat Features Sales

Virtual PBX. How to make a choice?

September 2, 2019

Cloud telephony is fast, cheap and useful. That’s why the demand for it is constantly growing. The number of companies providing such services is growing as well. There are so many virtual PBX that you may be confused with the choice. Let’s define the features to take…

6 useful tips for PPC Specialist working with call tracking data

August 27, 2019

Both Google Analytics and call tracking integration allow analyzing calls as any conversion. What is important here is not to dwell on the call itself. Eugene Glazyrin, Netpeak Agency PPC Specialist, explains how to search for insights and what is important here. Want to…

Ringostat Features Sales

Profitable cooperation with the world-famous CRM — Ringostat integration with HubSpot and Salesforce

August 20, 2019

Calls are the sales booster. However, if you want your sales department to be productive, the work with costumers’ requests should be streamlined. Ringostat has already had 6 integrations for such purposes, and now there are even more. Automate your sales with leaders —…

Sales

No Money — No Honey: How to Calculate Customer Acquisition Budget

By Aleksandr Kiselyov

August 18, 2019

How do you understand how much money to invest in customer acquisition? Today, we share the simple formula of calculation. Take it into consideration to promote your product successfully. Reading Time is 8…

Simple things you want to know about the SIP phone system

By Kate Chubuk

August 7, 2019

Practically everyone has heard about SIP. However, not everyone understands what it is and how it differs from a simple phone connection. In this post, we’ll walk you through the main definitions and details of this topic. Reading Time is 5…

6 Terrible Mistakes of PPC Experts in Work with Call Tracking Services

By Kate Chubuk

August 2, 2019

What is your favorite horror movie? We prefer The Shining. Isolated hotel, crazy writer and very tense atmosphere of Stanley Kubrick’s directing style don’t leave anybody calm. However, we know something, even scarier than The Shining. Yes, we’re talking about horrible…

How to Write PPC Text Ads

By Kate Chubuk

July 29, 2019

No more reasoning and guesswork. In this post, we’ll lay out only practical tips. We’ve prepared the detailed guide on how to write PPC text ads. It includes Google and Facebook requirements and recommendations. Also, we’ll tell how not to write PPC ads. So take…

Ringostat Virtual PBX 2.0. Both the sales reps assistant and phone in your browser