Ringostat blog: posts about marketing and analytics

AI in Sales: What Really Works and What's Just Hype

December 17, 2025

Ringostat Chat: All Customer Inquiries in a Single Communication System

By Ірина Гармаш

October 14, 2025

Marketing Sales

How to Boost Call Conversion Rates

September 30, 2025

Case Study: How an Industrial Company Processes 30% More Orders While Spending Half the Time

By Holly Linden

September 22, 2025

7 Tips to Help You Reduce Your Website’s Bounce Rate to Boost Engagement

By Holly Linden

December 2, 2022

Bounce rate refers to the number of site visitors who leave your site without completing the desired action or interaction with other pages on the site. A low bounce rate is one of the top goals many marketers seek to achieve on their websites because it means users interact…

5 Ways to Lower the Cost Per Click of Facebook Ads

By Holly Linden

November 21, 2022

Facebook ads can be one of the most cost-effective ways to reach your ideal consumers. But if you run it thoughtlessly, you’ll only be wasting your budget. In this article, we’ll talk about ways to lower the cost per click (CPC) of Facebook Ads. So you will not…

SEO Tips for beginners — the essential guide for higher rankings

By Holly Linden

November 17, 2022

Ranking high up in results from a search engine is a chance to increase the number of blog readers, the number of purchases made in online stores, or inquiries posted on websites. So, how to start working on your visibility in the most popular search engine in the world? In…

Comments in Google Analytics: how and why to use them

By Aleksandr Kiselyov

November 14, 2022

Not everyone knows that Google Analytics reports have the option to leave comments. It may seem superfluous, but this functionality is very useful. In this article, I will tell how comments in Google Analytics can help the marketing team of any business. You’ll also…

What is Keyword Cannibalisation? The Importance of a List and 301 Redirection

By Holly Linden

October 25, 2022

Most online businesses want to have web pages that steal clients away from competitors. But many of them end up stealing CTRs and conversions away from themselves. Keyword cannibalization can harm sites of all shapes and sizes. And what’s worse, sometimes it may be too…

Marketing Sales

Tips to Generate Qualified Leads with Facebook Ads

By Holly Linden

October 19, 2022

There is no denying the power that Facebook ads hold. But having a vast audience doesn’t benefit a business if you’re targeting is off. Many businesses have found that advertising online may not get the quality of leads they desire, but this vastly depends on the…

Best Practices for Optimizing Google Ads Budget

By Holly Linden

October 13, 2022

The goal of Google ads is to increase visibility, and awareness, drive traffic to your website and get the most users to convert for the smallest budget possible. PPC ads have become more important than ever for most companies while the budget for marketing initiatives is…

Use Case: how a Polish employment agency reduced the cost of B2B leads by 43%

By Holly Linden

October 5, 2022

In the manufacturing and food industry, the staff is often hired “in bulk”. And for this it is easier to contact an employment agency that will quickly find the right employees. But how can such an agency advertise itself among buiseness? Alina, a specialist in…

Use Case: Ringostat telephony for Maxi.az — one of the top online stores in Azerbaijan

By Holly Linden

September 27, 2022

Large retailers value every minute of the sales department and do everything to make customers as satisfied as possible. And they are often helped by the integration of virtual PBX and CRM. In this use case, we will tell you how it is used by one of the most famous online…

Interview with Natalia Zielinska: features of freelancing and useful tips for self-employed professionals

By Holly Linden

September 7, 2022

Freelancing is becoming more and more popular in the world. Someone always dreamed about it, and someone switched to this type of work due to quarantine or emigration. Natalia Zielinska, marketing manager at Useme, talked to us about the features of freelancing and useful…

How to Run a Successful Email Marketing Campaign: 10 Steps to Follow

By Holly Linden

September 2, 2022

Did you know that 73% of millennials and 86% of business professionals prefer email as a communication channel? Email is an amazing tool to expand your audience and satisfy your loyal clients. A well-planned strategy will enable you to showcase your products or services…

Ringostat Features

Call tracking day in Ringostat 2022. Let’s go together to new heights in your business

By Holly Linden

September 1, 2022

Ringostat has been celebrating Call Tracking Day for the sixth year and giving gifts in its honor. Don’t miss the opportunity to upgrade your sales and marketing department! Moreover, the conditions are the most interesting. Go to the site to connect a business phone…

For real estate

How PDFs Facilitate the Digital Transformation in Real Estate

By Holly Linden

August 16, 2022

Real estate is an incredibly paper-based industry. And despite its seeming outdated and slightly frozen facade, it is gradually going through digital transformation. Truth be told, with those endless contracts, reports, and policies, commercial real estate has long been…

Marketing Ringostat Features

What is a callback widget

By Holly Linden

July 28, 2022

Let’s see, there’s pretty huge traffic on your web page but you see that part of visitors still doesn’t contact you for some reason?Callback widget by Ringostat makes it easier to interact with the website visitors and convert them into the clients, either they…

Marketing Sales

In brief: what is the CRM system and what is it used for?

By Holly Linden

July 24, 2022

You can often hear that CRM is a must-have tool for business. But what is the CRM and why is it so important? The Firmao system team explains what this useful tool is, how it works and what functionality it should include. Reading time: 4…

Marketing Sales

5 tips to optimize your Facebook advertising campaign

By Karina Zabiegły

July 4, 2022

Someone could write a bulky book about optimizing advertising campaigns on Facebook, instead of an article. But who would have time to read it when the promotion on social media is in progress, the budget is decreasing and there are no positive results? You have to act and…

In brief: how Does Google Determine Relevance and What You Can Do About It?

By Holly Linden

May 17, 2022

To decide on a website’s quality, Google sends the crawlers to determine its relevance. In short, relevance indicates whether the content on your site matches the user’s query. The more relevant your website is, the higher it will rank in search results. The Husky…

SEO and Conversion — Can Optimizing Your Website Help You Sell?

By Holly Linden

May 12, 2022

Every business owner must be aware of how important it is to have a website these days. The pandemic made it clear — online business activities, especially in e-commerce, are a must. But what can you do to make your website bring real profit? If you are puzzling over it…

Marketing Sales

In brief: how to improve e-commerce website ranking

By Holly Linden

May 2, 2022

An e-commerce store thrives online, therefore it must be high in the search engine results to capture the users’ attention. Improving e-commerce website ranking on Google is not easy, just like the whole SEO process. The increasing competition forces e-commerce owners to…

Case Study: Ringostat telephony for Israeli classified portal

By Holly Linden

April 25, 2022

When a company or individual wants to create an online store, they often call portals. And the portals themselves can call the database of potential customers. Therefore, it is very important for such sites to have a reliable connection. Otherwise, they can easily lose part…

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