Marketing

What is direct traffic and how to reduce its volume

Any user who is at least somewhat familiar with Google Analytics or Ringostat reports has encountered direct traffic. Let’s find out what kind of traffic it is and where such users come from. We will also tell you in which cases traffic is mistakenly marked as direct.
Marketing

5 simple ways to find keywords for online store

As an online business owner or marketer, you may find yourself pondering essential questions, such as — is there a difference between online store keywords and those for other websites? How do I select relevant phrases for category pages? What keyword sources should I…
Marketing

Keyword Stuffing and How to Avoid It: An Overview

Keyword stuffing, also known as the black hat SEO technique, is an unethical practice that involves the repetition of keywords in the content to manipulate search engine rankings.It is important to avoid it as it can lead to penalties from search engines and harm the…
MarketingSales

SEO Tips for eCommerce Sites

In a saturated market, visibility is essential for eCommerce stores. There’s no point in showcasing excellent products and prices on a beautifully designed site if no one can find it. The higher you rank in the search engine results, the better, which is where your SEO…
Marketing

When Is the Best Time for a Landing Page Redesign?

When your conversion rates have been stagnating or even declining for a long period, it might be time to change something. Andre Oentoro, the founder of Breadnbeyond, tells how to understand when Is the Best Time for a Landing Page Redesign. You’ll get insights into some…