Just five years ago, paying for advertising through Google Ads was strictly the realm of B2C marketers. Over the past five years, more B2B marketers have discovered the potential of this marketing channel. If you are one of them, are you getting everything you can out of…
Podcasts are currently among the most popular ways in the world to consume media. According to 2021 stats,almost 42%of Americans now listen to podcasts at least once a month.Podcasts also offer an intimate experience with the host and their guests, which is…
Internal links are an important part of a successful SEO strategy. It is the hyperlink between two pages on the same website. These links help in the navigation process for users. It offers search engine crawlers information about how your website works.They boost your…
Pay-per-click advertising is a great way to generate leads and sales quickly. Unlike SEO which takes a while to yield results, a PPC campaign can generate traction within hours of launch. Building a campaign that produces meaningful results is not easy. Many businesses waste…
SEO is key for any business to be successful. Appropriate optimization of the WooCommerce website helps your business get off the ground and attain new subscribers or customers. Add to that — a well-optimized website can help you rank higher on search engines. Here is a…
How to Create Short-Form Videos That Convert for Your Next Email Campaign
September 21, 2021
Recent statistics show that 66% of online marketing content is 30 seconds or less. To compete in today’s market, you need short, exciting visual content. It’s essential to create short-form videos that will catch and keep the attention of your audience. In this…
Marketers have a wide array of options to choose from when it comes to advertising. Whether it’s TV, social media, or the good old traditional paper advertising method, you won’t run out of options. Contextual advertising, however, is something you mustn’t…
Everyone likes personal appeals. This rule is relevant for brand communication with the audience. And it especially works for mailings, for sure, if you want recipients to open them. In this article, Nada Bundalo, a part of IntercoolStudio digital marketing agency, shares…
eCommerce is a battlefield. Unlike traditional brick and mortar businesses, you’re competing against the entire internet which is not limited to geographical borders. Most eCommerce business owners will feel like they’re not progressing at some point. If that describes…
Today user experience optimization is very important because it helps you retain users as you improve your application. Moreover, improvement of UX also generates better CRO rates. Since you are not the end-user, it might be difficult to understand UX unless you think from…
Offer to celebrate Call Tracking Day 2021. Rock the new business season with a benefit of up to 30%
September 1, 2021
Summer events are over but we offer you to rock the new autumn business season. This September, as each year, we celebrate Call Tracking Day and have prepared an offer for you. Go to the website to find out more about headliners of marketing and revenue boost. Meanwhile, we…
Are you struggling to turn your leads into returning customers? These are the seven most possible reasons why it’s happening and seven tips on how you can troubleshoot them. Julia Serdiuk — an outreach specialist at HelpCrunch shares her…
Everyday, people upload 700,000 hours of content to YouTube. If you do not promote and optimize your content properly, it risks being overlooked even by your most enthusiastic subscribers. When you perform analytics on your channel and content, your content has a better…
If your ads are not showing in Google, you need to worry about it. To check if your ads are being displayed or not, you must use the ad preview tool. If the ads are not being displayed even in the ad preview tool, it is alarming. But, don’t worry, we have listed down…
Google, the largest and most popular search engine, uses over 200 signals to rank sites. One of those signals will be focused on a user’s overall experience on a website. This is where today’s topic comes in – the Core Web Vitals. Read until the end the article of…
Payment automation is used by businesses and vendors to make checks, ACH, virtual card payments, and wire transfers to their suppliers as well as to accept payment from clients. The idea is to speed up the payment process all the while minimizing the risk of human error with…
7 features of a virtual PBX that you haven't considered yet: case studies
April 12, 2021
Any phone can simply make and receive calls, meanwhile, a virtual PBX is a tool with dozens of useful functions. However, unfortunately, not everyone remembers its additional features that take work with leads to a brand new level. We set our clients’ case studies as…
Viral marketing is all advertising distribution methods aimed at making consumers share brand information. Such advertising is called viral as it spreads from person to person fast. Check the article below to discover the advantages and disadvantages of viral…
Anchor text is one of the most crucial elements of an excellent search engine optimization and link building strategy. This guide will introduce you to the concept, why you need it, and how to do it properly. Matt Diggity, founder and CEO of Diggity Marketing, The Search…
In this article, we discover some popular payment systems, their advantages, and disadvantages, commission fee, the connection process. We also find out how these systems can be useful for SaaS companies.
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