Ringostat blog: posts about marketing and analytics

About Digital For business

Building a strong online presence: how to create SEO-friendly brand tone of voice

By Holly Linden

December 15, 2023

Building a strong online presence is more important than ever before. With the rise of digital media and connected customers, companies must ensure their content effectively reaches its intended audience. This article from Kevin Dam, CEO and Founder of Aemorph, will provide…

3 holiday content strategies worth using this year

By Holly Linden

December 8, 2023

Holiday content marketing is associated with a special time of year — December. It is natural to increase sales during these important dates. Brands wait for it for months. But just being noticed is not enough. Because the final connection between the user and the brand…

Top 5 Contextual Advertising Strategies to Try in 2024

By Holly Linden

December 6, 2023

Contextual advertising, once a straightforward keyword-matching game, has evolved into a complex strategy. 2024 it will harness user behavior and content relevance, adapting to advanced technology and consumer trends. This guide from UAWC Agency delves into five innovative…

How to plan a budget for contextual ads during the holiday period

By Holly Linden

December 4, 2023

Late December and early January are always unusual times in terms of advancement. And in 2023-2024, even more so. Still, you can’t rely on intuition when calculating context costs in such a difficult time. If you have historical data, read how to calculate the budget…

15+ Business Communication Channels: The Complete Guide + Types & Strategies

By Holly Linden

November 29, 2023

In today’s fast-paced business landscape, effective communication is paramount. This comprehensive guide explores over 15 key business communication channels, their types, and winning strategies. AIScreen team covers the entire spectrum of communication tools, from…

Ringostat Features

Ringostat mini-CRM: a handy tool that is always at your fingertips

By Holly Linden

November 27, 2023

It is often said that a CRM system is a must-have for a business. But many companies work without one. With the Ringostat application, you will have your own mini-CRM, which is easy and convenient to use. In addition, it is absolutely free for our users. There are no…

Black Friday: ideas for original promotions and tips to increase sales

By Holly Linden

November 8, 2023

As the days grow shorter and darker, we want to indulge in bright experiences — shopping and gifts. The Black Friday is actually a bright day for business, as good sales begin that will last until the New Year. We suggest some ideas for original promotions that will help…

Case study: Ringostat telephony for the Bulgarian Ototon Hearing Center

By Holly Linden

November 2, 2023

Fitting hearing aids is a complex process that requires more than a single visit to a hearing center. The client goes through such stages as a hearing test, determination of the degree of hearing loss, fitting of hearing aids, sound adjustment, etc. The patient chooses a…

How to track the effectiveness of offline advertising

By Holly Linden

October 30, 2023

Everyone realizes that businesses should not mindlessly follow others. But when the first capital comes, the hands are itching to advertise on passers-by, billboards, TV, radio, leaflets… After all, “everyone does it.” But offline advertising is not cheap. Therefore…

Case study: how call tracking and telephony help a Polish telecommunications services portal

By Holly Linden

October 25, 2023

New services that make life and work easier are constantly appearing on the market. But not all of them are clear to the target audience. This is where a phone conversation with a service provider comes in handy. Similarly, when there are many offers on the portal and you…

About Digital For business

8 Cold Email Outreach Tips for Higher Open Rates & Conversions

By Holly Linden

October 20, 2023

Cold email outreach is a lead generation machine, as it is 40 times more effective at gaining new customers than social media channels. However, this only holds true if you move beyond generic spam and take a targeted, strategic approach to your cold email outreach…

Ringostat Features

Bonuses from Ringostat that you will definitely want to get

By Iryna Harmash

October 17, 2023

Pay Ringostat in advance, save money and get a unique set of bonuses as a gift. It will help you to further increase the effectiveness of your advertising and allocate your advertising budget more accurately. Reading time is 5 minutes…

What UTM tags are and how to use them correctly

By Iryna Harmash

September 28, 2023

UTM tags help marketers track advertising and organic traffic. For example, to determine from which social media post there are more conversions, which button visitors click on more often, which ads bring customers, and which ones waste budget. We tell you what UTM tags are…

Case study: telephony and Ringostat Smart Phone for an insurance application

By Holly Linden

September 20, 2023

It may seem that customers and companies in the digital sphere don’t communicate by phone at all. Especially when the interaction takes place through an app. But this is not the case at all, and Ensuria‘s experience proves it. Read how Ringostat helps to attract…

Ringostat Features

Unleash the power of conversations with Ringostat AI: your ultimate personal assistant in winning deals

By Holly Linden

September 4, 2023

Companies that care about their future are implementing artificial intelligence right now. And it is not in vain. Today, possessing AI skills is advantageous. However, tomorrow, AI will become an indispensable requirement for professional functionality. Empower your teams…

Ringostat Features

Global updates in Ringostat. Moving Toward New Development Horizons

By Holly Linden

August 29, 2023

We celebrate Call Tracking Day and traditionally summarize the results every September. Ringostat is constantly evolving to keep you one step ahead of the competition. No matter what’s going on around. For example, artificial intelligence reached impressive heights…

Case Studies For business

Case Study: +20% productivity of the call center of a Bulgarian online smartphone store

By Holly Linden

August 11, 2023

The speed of answering the call and processing each order is what “brick by brick” makes up the overall productivity of a call center. And with it, the profitability of the company is increasing. The case study of Swipe.bg online store tells how to grow the team’s…

Test drive: how and where to generate creatives for advertising using AI

By Iryna Harmash

July 19, 2023

The cover of the American magazine Cosmopolitan became one of the first bold and striking examples of DALL-E neural network application in design. Since then, the world’s companies have been actively experimenting and surprising users with exciting product design…

How to set up goals in Google Analytics 4, and what are the differences from Universal Analytics

By Holly Linden

July 14, 2023

Universal Analytics was recently “unplugged from the matrix” and stopped accumulating data. While this didn’t affect all accounts immediately from July 1, Google officials said all Universal Analytics accounts have already been “queued”. Therefore, clear…

About Digital Ringostat Features

How to track calls in Google Analytics 4, and why do you need to

By Holly Linden

July 10, 2023

What some expected and some even feared has happened — Universal Analytics has finally been replaced by Google Analytics 4. Despite the radically new approach, one thing remains the same. You must track absolutely all events, that includes phone calls. Read how to bridge…