Viral marketing is all advertising distribution methods aimed at making consumers share brand information. Such advertising is called viral as it spreads from person to person fast. Check the article below to discover the advantages and disadvantages of viral…
Anchor text is one of the most crucial elements of an excellent search engine optimization and link building strategy. This guide will introduce you to the concept, why you need it, and how to do it properly. Matt Diggity, founder and CEO of Diggity Marketing, The Search…
UGC or user-generated content on Instagram can be a powerful force that helps your marketing efforts. But first, let’s discover what is it: user-generated content is the one created by consumers or end-users of a product that’s publicly available for anyone to see.
Call tracking is a technology that tracks advertising sources of phone calls. In fact, it’s a code that is set up on the website and gathers call statistics. Call tracking serves for proper allocation of marketing budget and boosting sales. We prepared the article for…
The offline ad may not be a cheap one. That’s why before looking at competitors and launching it, you need to decide whether it is profitable for you. We at Ringostat made a list of methods to show you whether the ad worked out or not, so make sure you checked the…
We have prepared detailed instructions on how to write texts for paid ads. And also collected the requirements, recommendations of Google, as well as research results that will simplify the preparation of ads. Read the article and find out hints about mistakes in texts of…
The original meaning of the word “to tease” is to make fun of or attempt to provoke a person. But how can this be related to ads? Do marketers tease their potential customers? Check the article below to discover what are teaser ads, how they work, and their…
It is considered that paid ads are the most popular form of online marketing. It is used by 82% of European advertisers who promote online, according to a study of Eurostat. Read what paid ads are and why do you need them. The article will be especially useful for those who…
People are used to the fact that someone always wants something from them: purchases, registrations, reviews, and subscriptions. The easiest way to stand out is to do the opposite thing. Don’t ask for anything, but offer a user something valuable. This will increase…
Some users quit the site without buying anything. But it’s not an issue as you can and should return them. That’s what remarketing is used for. Read briefly about the most important things: how it works, its types, for whom it will fit, and what is the difference…
If you are working with the field of web analytics consultancy, you have probably already heard about the Google Analytics App+Web. It’s “ a new” analytics, which is now in beta testing, but which is already used by many companies. Including clients of Maks…
Why the Number of Calls in Call Tracking Service and Google Analytics May Be Different
April 24, 2020
Let’s continue talking about the reasons for the discrepancy between call tracking and other systems. In the previous blog post, I laid out the spread reasons for the mismatch in the number of calls. Today, I’m going to shed a little more light on Google…
A lot of people rely on email for relevant correspondences at work and even their personal lives, so getting into anyone’s inbox and staying there means you’re likely going to be opened and read.And if we’re talking about email marketing, being read…
Customers like to get information before buying. They want to read about all the essentials and advantages, as well as make comparisons. Hence, if you succeed in meeting their needs, you will bring them to a buying decision. Since 2010, Tigran Mirzoyan, CEO at Smarketa.com…
How will the demand and sales volume change in the near future? Should we expect traffic growth or decrease? You do not have to be an analyst or do research to answer these questions. Read below how to find out general trends and spend a minimum to do so. Konstantin Rachyn…
Kevin Urrutia, have listed down the common mistakes business owners, and digital marketing professionals make when running a PPC campaign, so it will not happen to you. Kevin is a founder of Voy Media Marketing Agency NYC that helps businesses maximize the benefits of…
In general, difficulties with the connection may appear due to the low throughput of a router. There may be malfunctions if a person is making a call, and his five colleagues are simultaneously listening to the music. In this article, we will describe settings that can…
A dashboard for the marketing department: description, settings and template
February 21, 2020
Today we’ll talk about a dashboard for the marketing department: that displays the most important numbers on a single screen. This is the actual data that shows the forecast of the plan for leads fulfillment, traffic to the website and blog, publications. The document…
LinkedIn is a social network founded in 2002 and created for people who want to find a job, update business connections, or share their experience with other professionals. Similar to Facebook and Instagram, and most of the social networks, LinkedIn allows sharing paid…
6 mistakes often made by marketers during work with call tracking systems
February 11, 2020
Konstantin Cherviakov, ССO of Ringostat named typical mistakes of the majority of marketers that they do during the work with call tracking systems. This article is a long read so prepare your coffee, take the cozy blanket and discover the world of analytics. Stay…
