Ringostat blog: posts about marketing and analytics

Ringostat Insider 2.0: even more information on a customer and a higher probability of the closed deal

October 30, 2019

In May Ringostat released a new instrument — Virtual PBX 2.0. At that time already, our clients were able to discover a lot of useful things about calling customers right online. Ringostat Insider a sales rep assistant helps them with it. How to use its data to make easier…

About Digital

How to launch Facebook Ad Targeting: step-by-step instructions

By Lina Lewis

October 29, 2019

Every day Facebook is visited by 1,49 billion users. That’s why business actively uses this platform for promotion. In the article, we will discuss targeted advertising in this social media and will provide step-by-step guidance on its…

For business Ringostat Features

5 tasks you can solve using Ringostat Smart Phone

By Lina Lewis

October 24, 2019

Receiving calls from customers can be compared to “blindfolded communication”. In this case, an offline shop seller has more advantages. He will recognize the customer if he had visited the shop before. An offline seller also sees the product that interests a customer.

For business Ringostat Features

Why several businesses need a call tracking more than others?

By Lina Lewis

October 22, 2019

Certainly, if your website receives many calls — you need call tracking. There are some businesses that receive the maximum requests made by phones. When such companies use contextual advertising and don’t track calls, they lose money and left marketers powerless as…

About Digital Ringostat Features

In brief: discover attribution models in three minutes

By Lina Lewis

October 17, 2019

Today’s daily dilemma is “What attribution model is better?” Well, each case has its own solution. Discover with us what are attribution models, distinguish them and find out how to choose them for specific campaigns. Reading time is 12…

For business

How to check contextual advertising efficacy

By Lina Lewis

October 15, 2019

The advertisement that brings revenue is effective, it seems easy, right? However, in reality, it is impossible to bring together sales and ad campaigns in the analytical system. For sure, if you don’t have an e-commerce module. With its help, you can track how many closed…

Ringostat Features

Ringostat integration with Google Ads, Facebook, Instagram, and Facebook Pixel

By Lina Lewis

October 10, 2019

Cost per lead (CPL) is an important metric to plan the promotion. But if a company receives many phone requests, it is impossible to ignore the cost of the call. This is the only way to evaluate the cost-effectiveness of investments in an advertisement of a specific product…

For business

5 ways to demonstrate the effectiveness of advertisement to clients: advice to agencies

By Lina Lewis

October 8, 2019

A client is often indifferent to the internal part of the ad campaign — number of displays, clicks, CTR. While asking to launch an advertisement he expects you to answer on more profound questions. Whether advertisements bring calls? Did the ad campaign worth it? Read…

About Digital

PPC Specialist should listen to recordings of calls from advertisements. Why?

By Lina Lewis

October 3, 2019

There are two misconceptions about listening to calls. The first is that it is important only for sales reps. Second is that it takes a lot of time. Both are wrong and we will prove it in this article. A specialist can find out unobvious insights about keywords, audience and…

Ringostat Features

Digest of Ringostat updates for September 2019

By Lina Lewis

September 30, 2019

Taking stock of the past month. The most global update of this year is Ringostat end-to-end analytics. “Do not disturb” option in Ringostat Smart Phone for non-business hours. Funnel and status choice where the deal will be created for integrations with…

Ringostat Features

A clue: how Ringostat defines the needed quantity of numbers for substitution

By Lina Lewis

September 26, 2019

Call tracking is based on phone numbers substitution. That’s why we can claim: not enough numbers mean no accurate call analytics. The maximum accuracy is important in these calculations. Get acquainted with Ringostat’s algorithm. Due to its data, we recommend the…

About Digital

5 reasons to use call tracking for an agency or freelance PPC Specialists

By Lina Lewis

September 24, 2019

A lot of specialists face the same problem. A client comes asking to configure ad campaigns, develop a strategy and increase sales. However, when everything is done, he claims that the advertising is useless, a budget is wasted and there are no leads. Thankfully, call…

Ringostat Features

6 advantages of Ringostat end-to-end analytics

By Lina Lewis

September 20, 2019

We continue to tell you about end-to-end analytics that is now available in Ringostat. It is the new level of submersion in data as you are not limited by information on calls and sessions anymore. A user receives automatically calculated ROI. He also understands to which…

For business

Advantages of call tracking usage from the US agencies viewpoint: expert opinion

By Lina Lewis

September 19, 2019

It is hard to believe but a lot of American companies prefer to invest in Google paid ads, Facebook and Instagram ad campaigns, without knowing whether they bring requests from customers or not. Read below and find out experts’ opinions on the benefits of call tracking…

Ringostat Features

12 main updates of Ringostat within 12 months

By Алена Волошина

September 18, 2019

Our professional holiday is on September 30. It’s Call Tracking Day. And, traditionally, we look back at the top 12 of our updates made within a year. Moreover, our clients receive discounts of up to 50% on any pricing. Reading time is 14…

Case Studies

Case study: How to identify ineffective ad campaigns and reallocate 54% of your budget

By Holly Linden

September 12, 2019

You don’t have to invest extra money to increase the advertisements’ effectiveness. It is enough to find out ineffective ad campaigns and simply opt-out them. Thus, you can invest the rest of the budget to the most successful activities. Read below about the experience…

For business Ringostat Features

Ringostat released end-to-end analytics: find out more about effective and profitable ads

By Holly Linden

September 11, 2019

The main goal of an advertisement is the profit but not conversions, calls or requests. You are probably losing money if you are still looking for interim targets. However, Ringostat clients won’t face this problem anymore as theend-to-end analyticshas appeared…

Ringostat Features

Digest of Ringostat updates for August 2019

By Holly Linden

September 5, 2019

Detailed settings of numbers substitution and a more convenient way to put calls on hold in Ringostat Smart Phone. Quick calls from HubSpot CRM interface and small chances to create the contact or deal copy in CRM at the moment of the customer’s…

For business Ringostat Features

Virtual PBX. How to make a choice?

By Holly Linden

September 2, 2019

Cloud telephony is fast, cheap and useful. That’s why the demand for it is constantly growing. The number of companies providing such services is growing as well. There are so many virtual PBX that you may be confused with the choice. Let’s define the features to take…

About Digital

6 useful tips for PPC Specialist working with call tracking data

By Holly Linden

August 27, 2019

Both Google Analytics and call tracking integration allow analyzing calls as any conversion. What is important here is not to dwell on the call itself. Eugene Glazyrin, Netpeak Agency PPC Specialist, explains how to search for insights and what is important here. Want to…

Ringostat Insider 2.0: even more information on a customer and a higher probability of the closed deal

How to launch Facebook Ad Targeting: step-by-step instructions

5 tasks you can solve using Ringostat Smart Phone

Why several businesses need a call tracking more than others?

In brief: discover attribution models in three minutes

How to check contextual advertising efficacy

Ringostat integration with Google Ads, Facebook, Instagram, and Facebook Pixel

5 ways to demonstrate the effectiveness of advertisement to clients: advice to agencies

PPC Specialist should listen to recordings of calls from advertisements. Why?

Digest of Ringostat updates for September 2019

A clue: how Ringostat defines the needed quantity of numbers for substitution

5 reasons to use call tracking for an agency or freelance PPC Specialists

6 advantages of Ringostat end-to-end analytics

Advantages of call tracking usage from the US agencies viewpoint: expert opinion

12 main updates of Ringostat within 12 months

Case study: How to identify ineffective ad campaigns and reallocate 54% of your budget

Ringostat released end-to-end analytics: find out more about effective and profitable ads

Digest of Ringostat updates for August 2019

Virtual PBX. How to make a choice?

6 useful tips for PPC Specialist working with call tracking data

Digest

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