The introduction of call tracking into the world of digital marketing has proved to increase profitability and accuracy in measuring ROI, for marketers. Prior to the implementation of call tracking, marketers lacked adequate analysis on the effectiveness of their marketing…
Few years ago, marketers were troubled with the fact that they received a rather inadequate analysis of their marketing efforts. They faced many challenges amongst which included the inability to fully see the true performance of their advertising and also a view of their…
How to Boost the Sales Cycle Using Call Tracking — Instruction for Newbies
September 22, 2016
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself” ― Peter Drucker. Quite frankly lots of marketers understand what the customer journey is and are already putting out resources to keeping a…
To honor the Call Tracking Day we present a new tool, which allows to get a full picture about a caller in real-time. Already this fall.
Reading time 6 minutes
On 30th of September Ringostat will celebrate the…
Automated Callback: How To Increase Your Clients` Loyalty And Improve Your Website Conversion
September 15, 2016
Sometimes our clients reveal hidden potential of Ringostat and give us some amazing ideas, so tempting that we resolve to making these updates part of our service. This post is a small case study of how we implemented an idea one of our clients…
How To Use Ringostat Multi-channel Funnels Reports For Groups Of Calls
September 6, 2016
Why using Google Analytics isn’t enough to analyze multi-channel funnels and how Ringostat reports can complement the data you receive from web analytics services.
Reading time 11 minutes
What are…
How To Implement Omnichannel Analytics: Instruction For Marketers
September 1, 2016
What do you need to go omnichannel and implement omnichannel analytics? Well, not programming skills. It’s possible to gather all the data in one place without a single line of code.
Reading time 10…
Lifehack from Ringostat: how to use Google Tag Manager in order to improve your landing page conversion rate. Spoiler: it is about automatic selection of the most relevant H1 title.
Reading time 12 minutes
One…
25% of US population are born between early 1980s and early 2000s. These people represent the most active and promising generation called Millennial. Growing together with modern technologies, millennials with their lifestyle, wishes and expectations are different from their…
Google Ads website call conversions tool was released in 2014 and became a logical extension of Google corporate analytics package. Ringostat team has decided to determine the pros and cons of Google Call Tracking.
Reading time 13…
Imagine the situation familiar to all internet users. You have finally decided to go on vacation! In anticipation of the warm sea and shining sun, you start to think about accommodation. You visit websites like Airbnb.com or Booking.com and quickly choose a cozy bungalow.
Ringostat team continues to release new integrations with different analytics and website optimization services. After recentintegration with Woopra, it’s now the turn of Kissmetrics!
Reading time 10…
Call tracking technology is rapidly gaining popularity among progressive companies, but the lack of understanding of its principles can lead to different prejudices. The myth destroyer, Konstantin Cherviakov, CCO at Ringostat, figures out whether they have a solid basis or…
In a highly competitive business environment, we have to make decisions with unpredictable consequences. Moreover, any decision is a compromise by its nature: giving up some alternatives we give up all the advantages they bring. The things are the same with call tracking…
How to stop worrying and start using call tracking? The call tracking philosopher and COO of Ringostat, Konstantin Chervyakov, has prepared a series of articles aimed at helping our current and potential clients to get rid of their fears, pains and prejudices. In this…
COO at Ringostat, Julia Holovko, prepared an overview of what are considered to be targeted calls in marketing, how to determine them wisely and what to do in order to eliminate the number of untargeted calls.
Reading time 7…
CCO of call tracking service Ringostat Konstantin Chervyakov shared practical tips on improving sales performance for a business using call tracking technology.
Reading time 8 minutes
Tip #1: segment…
A little FAQ from our specialist published on Netpeak blog. Every time a new company contacts us wishing to enjoy the benefits of call tracking, our tech support team and sales managers try to make the implementation procedure as transparent as possible. Answering a large…
Our Experience Of Using Quora To Understand What Professional Marketers xpect from call tracking services
January 25, 2016
In order to find out what the perfect call tracking service should be, we posed this question to Quora users and received a comprehensive answer from Brazil that describes general standards of modern call tracking services.
Reading time is 3…
