It’s one thing to activate call tracking service, but it’s another thing to analyze the most important information for your business.
How not to get lost among a wealth of data on calls? How to make the interpretation of call reports clear?
Spoiler: the silver bullet is already ready.
The main goal of analytics platforms is to track how external users interact with your website. But how to avoid the getting of excess information about your employees’ online activities?
To obtain the correct data, you should filter out traffic on your website from people on your corporate network.
In our post, we’ll cover how to do it when using call tracking and analyzing users’ behavior in Google Analytics.
According to Google and Econsultancy’s research, about 60% of leading marketers use analytics to make strategic decisions for their business.
When it comes to digital marketing experts, they know how to configure and analyze call tracking reports in Google Analytics. But what about newbies?
Don’t worry if you’ve just started to explore web analytics.
In this post, you’ll discover main details of Ringostat & Google Analytics integration and learn how to analyze received reports.
Believe us, it’s not as scary as it seems.
Do you know about Call Tracking Day? This year we continue the tradition to celebrate this meaningful holiday.
Like, true knights of analytics, we struggle for intelligent advertising investments and effective business promotion. Justice matters for us, that’s why we track lazy sales managers and negligent advertisers.
Today we are happy to present discounts in favor of Call Tracking Day.
What actually is call recording, you may ask?
For sure, every time when you hear this word combination, you recall the James Bond and other things regarding a spy theme. By the way, this feature doesn’t have anything in common with spies or spooks. However, it can meaningfully benefit your business and customers.
In this post, we’ll walk you through brief call recording overview.
Like it or not, but working in e-commerce is impossible without the proper web analytics. That’s why our customer kabinka.kz set the goal to build an omnichannel analytics to control the efficiency of advertising costs and optimize their marketing budget. Let’s dive into their experience.
Building a high-quality web analytics can be a struggle. Digital experts still have a stereotype that it requires lots of specific tools. Our partner, internet marketing agency Promodo, breaks that stereotype. They managed to build the qualitative web analytics for their clients simply using Google Analytics, Ringostat call tracking service and Google Data Studio.
Let’s dig into the experience of two companies which used Promodo’s services.
Call Tracking services empower companies to manage conversions through calls according to the most popular keywords and sources, conversation duration, reaction rate of agents and other parameters. Our experience shows us the inclination of clients to integrate Ringostat data with their own CRM systems.
Many of our clients who are just beginners in Internet promotion, use Google Spreadsheets or Excel reports. These are also convenient analytics and planning tools.
Whatever reporting tools you may choose to use, it would be useful to learn which data are the most important for call analytics.
So let’s take a deep dive into that very topic.