About Digital

TED Talks top 7: why marketing rocks

According to Wikipedia, marketing is the business process of creating relationships with and satisfying customers. However, this field is not that simple as it may seem at first sight. Robert Rose believes that marketing is telling the world you’re a rock star. Content…
About Digital

What is customer journey in four minutes

Once upon a time, there was one blacksmith and one baker for the whole village. And, like it or not, people had to buy their products. At that time, a customer journey was a path to the nearest store. However, the competition was growing, an advertisement appeared, then…
About Digital

How to Write PPC Text Ads

No more reasoning and guesswork. In this post, we’ll lay out only practical tips. We’ve prepared the detailed guide on how to write PPC text ads. It includes Google and Facebook requirements and recommendations. Also, we’ll tell how not to write PPC ads. So take…