We are ready to unveil our pain point. Some clients use call tracking simply to listen to calls. It’s like to hammer nails with a microscope. In plain English, it’s very strange and irrational. Every time a marketer underestimates other opportunities of call tracking, a…
Sampling is a way to draw a conclusion or generalize from facts based only on a smaller sample, if you it’s not necessary to analyze all of the data for your study or research.Victor Osadchiy, OWOX BI, explainswhat is sampling in Google Analytics, how it can…
Content marketers have to work not only with text but with pictures. Especially if the company doesn’t have a web designer or he’s constantly busy with more important tasks. However, the work in Photoshop or CorelDRAW takes many efforts. In this post, we’ll explain how…
Facebook is a crucial marketing channel for many brands. 26% of users who clicked an ad complete a purchase. Today we’re going to talk about the recent updates regarding advertisers and Facebook users. The advertising is getting more transparent and Facebook brings…
When the plane lands, passengers often clap to gratitude the pilot for the safe flight. When the business emails successfully land in Gmail’s Primary tab, email marketers also want to clap and cherish. However, most business newsletters are stuck in Promotions. According…
We know that many of you are concerned with VoIP issues. Therefore, we start the series of articles on this topic. Today, we are going to outline the most common reasons which cause echoing, distortion, dropped calls etc.
Resding Time is 9…
Undoubtedly email marketers dream of the success of their efforts. However, not all of them have the talent to make their subscribers wait for each new message as children would wait for the owl from Hogwarts. So how to optimize and enhance your newsletters? In this post…
Once upon a time, when SaaS didn’t exist, people used to work with traditional on-premise installations. It took a lot of time and specific efforts of developers. Fortunately, now, SaaS is a great solution for many companies in different industries. Are you still not…
If you don’t care about your clients, your competitors will certainly do. To avoid this, SaaS companies should have Customer Success Department. In this post, we’d like to share our experience of building Customer Success and tell why this department is essential for…
Despite the power of analytics platforms, they don’t take into consideration the information on calls. Conversely, call tracking services to know everything about calls but they don’t connect calls with direct sales. Of course, you may collect data from these systems…
The main goal of analytics platforms is to track how external users interact with your website. But how to avoid the getting of excess information about your employees’ online activities? To obtain the correct data, you should filter out traffic on your website from…
According to Google and Econsultancy’s research, about 60% of leading marketers use analytics to make strategic decisions for their business. When it comes to digital marketing experts, they know how to configure and analyze call tracking reports in Google Analytics.
How Health Care Providers can Increase Revenue with Call Tracking
November 10, 2016
Introducing call tracking technology into Healthcare to drive marketing results, improve sales performance and customer satisfaction, while also protecting vital health information has posed to be one of the challenges faced by most healthcare providers and…
The introduction of call tracking into the world of digital marketing has proved to increase profitability and accuracy in measuring ROI, for marketers. Prior to the implementation of call tracking, marketers lacked adequate analysis on the effectiveness of their marketing…
Few years ago, marketers were troubled with the fact that they received a rather inadequate analysis of their marketing efforts. They faced many challenges amongst which included the inability to fully see the true performance of their advertising and also a view of their…
Automated Callback: How To Increase Your Clients` Loyalty And Improve Your Website Conversion
September 15, 2016
Sometimes our clients reveal hidden potential of Ringostat and give us some amazing ideas, so tempting that we resolve to making these updates part of our service. This post is a small case study of how we implemented an idea one of our clients…
How To Implement Omnichannel Analytics: Instruction For Marketers
September 1, 2016
What do you need to go omnichannel and implement omnichannel analytics? Well, not programming skills. It’s possible to gather all the data in one place without a single line of code.
Reading time 10 minutes
From…
25% of US population are born between early 1980s and early 2000s. These people represent the most active and promising generation called Millennial. Growing together with modern technologies, millennials with their lifestyle, wishes and expectations are different from their…
Google Ads website call conversions tool was released in 2014 and became a logical extension of Google corporate analytics package. Ringostat team has decided to determine the pros and cons of Google Call Tracking.
Reading time 13…
Imagine the situation familiar to all internet users. You have finally decided to go on vacation! In anticipation of the warm sea and shining sun, you start to think about accommodation. You visit websites like Airbnb.com or Booking.com and quickly choose a cozy bungalow.