Ringostat blog: posts about marketing and analytics

Case study: how a developer and a real estate agency united the work of real estate agents, marketing, and sales

April 9, 2026

In real estate, two types of businesses usually operate — developers and agencies. Each has its own processes: developers attract clients through advertising and handle calls in the sales department, including remotely, while agencies rely on real estate agents who work…

Sales

Checklist: 20 Questions for Auditing Telephony in the Sales Department

By Iryna Harmash

April 3, 2026

Most heads of sales are confident that they control the situation with calls. Until they try to answer a simple question: how many leads did we lose yesterday? Not approximately, but exactly: how many people didn’t get through, didn’t receive a reply in chat or…

Sales

Why top sales reps ask 4× more questions and close more deals

By Iryna Harmash

March 23, 2026

Most sales reps believe that closing a deal depends on a strong presentation. During meetings and calls, they talk a lot about the product, features, and case studies. This is where a common problem arises: the rep starts selling before fully understanding the client’s…

Sales

Why Your Sales Team Isn't Scaling

By Zhelnytska Diana

March 6, 2026

Your sales department has stabilized as a solid commercial engine — a team of five reps consistently hitting targets. You replicate the same processes and grow the headcount to 10, but instead of crushing new quotas and bigger KPIs, everything starts to fall apart. This…

Sales

How to spot the “weak links” in your sales team before they blow your plan

By Iryna Harmash

January 14, 2026

Your sales team is operating as usual: calls are coming in, reps are busy, and the CRM is getting updated. Then the month closes, and the sales leader sees they’re down 15–20% against plan. The default reaction is to look for systemic causes: seasonality, market…

Sales

AI in Sales: What Really Works and What's Just Hype

By Anton Mazur

December 17, 2025

Artificial intelligence has transformed the sales landscape. According to Gartner, sales reps who effectively use AI-powered tools are 3.7 times more likely to meet their quota. Meanwhile, Bain & Company asserts that AI helps teams win over 30% more deals. However…

Marketing

Ringostat Chat: All Customer Inquiries in a Single Communication System

By Ірина Гармаш

October 14, 2025

Call requests through forms, messages from the website chat, inquiries from Messenger and Telegram — each customer chooses their preferred communication channel. But for businesses, this creates chaos. Managers constantly switch between windows and tabs, some information…

Marketing Sales

How to Boost Call Conversion Rates

By Anton Mazur

September 30, 2025

Calls are coming in and out non-stop, the team is glued to their phones, leads seem interested, but the sales plan still seems out of reach. What went wrong? In this article, we’ll advise you on how to boost conversion and get more deals from the same number of calls.

Case Studies

Case Study: How an Industrial Company Processes 30% More Orders While Spending Half the Time

By Holly Linden

September 22, 2025

Sales success often depends not only on the product itself, but also on the productivity of sales reps. Choosing the right communication tools is crucial because it determines how quickly and efficiently orders are processed. An excellent example of telephony’s impact on…

Case Studies

Case Study: High-Quality Connectivity and Telephony–CRM Integration for a Property Developer

By Holly Linden

September 18, 2025

In real estate, a single client call can be worth hundreds of dollars. For a developer, poor call quality means huge losses from missed buyers. Find out how Ringostat delivered reliable telephony for the developer “Materik” — and enabled seamless call logging in CRM…

Case Studies

IMPC Case Study: How an Industrial Company Processes 30% More Orders While Spending Half the Time

By Елеонора Сидюк

September 18, 2025

Sales success often depends not only on the product itself, but also on the productivity of sales reps. Choosing the right communication tools is crucial because it determines how quickly and efficiently orders are processed. An excellent example of telephony’s impact on…

Case Studies

Case Study: Increasing Processed Inquiries by 25% for a Roofing Materials Store

By Holly Linden

September 18, 2025

When a business turns to a CRM integrator, the very first recommendation is often telephony and call tracking — tools that can be easily connected with the chosen system. This lets the company operate in a unified workspace and automates lead processing. The online store…

Case Studies

Case: 126% Increase in Calls from Advertising for a Premium Garden Furniture Seller

By Holly Linden

September 17, 2025

When a product belongs to the premium category and is seasonal, promoting it is not easy. It is essential to clearly understand which advertising channels bring leads and generate return on investment. This is where call tracking comes in handy. Read how the company…

Case Studies

Case of a Polish Cleaning Company: Reducing Lead Cost by 30% and Increasing Calls from Ads by 45%

By Holly Linden

September 17, 2025

When ordering services, customers almost always call instead of just submitting a request on the website. But how can one understand which ad the customer is calling from? The answer to this question for Eskurro is call tracking from Ringostat. Case of a Polish Cleaning…

Ringostat Features

Ringostat: A Year of Upgrades. How We Became an Even More Powerful Business Communications Platform

By Iryna Harmash

September 3, 2025

September is a special month for Ringostat: it marks the start of a new business season and our annual Ringostat Business Month promotion. It’s also when we traditionally review the past year’s achievements and share how our products have…

Ringostat Features Sales

Updated Ringostat Chat: How to Increase Website Conversion and Sell More

By Iryna Harmash

September 2, 2025

Phone numbers, messengers, and contact forms give website visitors several ways to reach out — yet most leave without making contact. Calling isn’t always convenient, especially during work hours or in public. Contact forms often feel like messages sent into the void —…

Sales

5 Dashboard Metrics for Head of Sales: What to Track to Hit Your Targets

By Iryna Harmash

August 7, 2025

Your sales team is working hard, managers report numerous calls from prospects daily, yet month after month you’re only hitting 70-80% of your sales targets? Many sales leaders rely on gut feeling instead of hard data. However, there are several key metrics that can…

Marketing

Top 5 Business Telephony Myths That Hinder Your Growth

By Iryna Harmash

August 6, 2025

“We missed our sales targets again this month”, the sales director reports to the CEO. The reason? Managers are missing half their calls, top performers can’t work effectively from home, and call data has to be entered into CRM manually — eating uptime and…

Case Studies

Case study OptiFeed: how a Polish company saves up to 1 working hour per day thanks to IVR

By Елеонора Сидюк

July 25, 2025

According to Aberdeen Group, interactive voice response (IVR) can reduce customer service costs by 30%. After all, managers don’t waste time just transferring calls to colleagues. This means they can spend more time working and communicating with their clients. The…

Case Studies

Open Mind case study: how to save team time using IVR and Ringostat application

By Елеонора Сидюк

July 25, 2025

Educational projects are frequent Ringostat clients. After all, they always communicate extensively with customers by phone. Ideally, a prospective student should immediately connect with the right specialist. That’s why voice menu — IVR — is a highly demanded…

Case study: how a developer and a real estate agency united the work of real estate agents, marketing, and sales

Checklist: 20 Questions for Auditing Telephony in the Sales Department

Why top sales reps ask 4× more questions and close more deals

Why Your Sales Team Isn't Scaling

Case Study: Ringostat telephony for Israeli classified portal

Real Estate Case Study: boost of number of calls by 55% and tracking of sales reps' conversations from mobiles

Case Study: Ringostat for the Peugeot Official Auto Dealer in Bulgaria

Cadastral services case study: calls growth at 300% and two-times increase of the CTR

Use Case: how a Polish employment agency reduced the cost of B2B leads by 43%

Case Study: +20% productivity of the call center of a Bulgarian online smartphone store

Case study: telephony for a beauty salon in Poland

M2Realt Case Study: Cloud PBX and Call Tracking for the Real Estate Agency

Case study: how a developer and a real estate agency united the work of real estate agents, marketing, and sales

Checklist: 20 Questions for Auditing Telephony in the Sales Department

Why top sales reps ask 4× more questions and close more deals

Why Your Sales Team Isn't Scaling

How to spot the “weak links” in your sales team before they blow your plan

AI in Sales: What Really Works and What's Just Hype

Ringostat Chat: All Customer Inquiries in a Single Communication System

How to Boost Call Conversion Rates

Case Study: How an Industrial Company Processes 30% More Orders While Spending Half the Time

Case Study: High-Quality Connectivity and Telephony–CRM Integration for a Property Developer

IMPC Case Study: How an Industrial Company Processes 30% More Orders While Spending Half the Time

Case Study: Increasing Processed Inquiries by 25% for a Roofing Materials Store

Case: 126% Increase in Calls from Advertising for a Premium Garden Furniture Seller

Case of a Polish Cleaning Company: Reducing Lead Cost by 30% and Increasing Calls from Ads by 45%

Ringostat: A Year of Upgrades. How We Became an Even More Powerful Business Communications Platform

Updated Ringostat Chat: How to Increase Website Conversion and Sell More

5 Dashboard Metrics for Head of Sales: What to Track to Hit Your Targets

Top 5 Business Telephony Myths That Hinder Your Growth

Case study OptiFeed: how a Polish company saves up to 1 working hour per day thanks to IVR

Open Mind case study: how to save team time using IVR and Ringostat application

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