About Digital

Every year the already competitive field of marketing becomes more and more challenging. Markets are already saturated with alternative options across all markets, even niche products. That’s why everyone’s goal is to create content that is popular among users.

Data visualization is the guarantee of the simplicity of perception. It is hard to make quick conclusions if there is a lot of information, and it is organized as the canvas of monotonous cells. How these metrics have changed during the year? How significant is the backlog…

The “quality” of leads is more crucial than their amount. That’s why a business usually divides leads into several types, especially if a sales funnel has lots of stages. It often happens in the B2B sphere, e-commerce or niches where customers can for months make a…

Oleksandr Maksimeniuk, founder and CVO of Ringostat started his work with tables in his students years. That’s why people usually ask him how to write a formula or process data. According to his words, the most common mistake is difficult solutions for tasks that could be…

Facebook may be hard to understand — it has its rules and all you have to do is obey. However, sometimes even after making everything in the correct order and praying to all advertising Gods, marketers face different issues. In this article, we collected the most popular…

Once upon a time, there was one blacksmith and one baker for the whole village. And, like it or not, people had to buy their products. At that time, a customer journey was a path to the nearest store. However, the competition was growing, an advertisement appeared, then…

There are two misconceptions about listening to calls. The first is that it is important only for sales reps. Second is that it takes a lot of time. Both are wrong and we will prove it in this article. A specialist can find out unobvious insights about keywords, audience and…

Both Google Analytics and call tracking integration allow analyzing calls as any conversion. What is important here is not to dwell on the call itself. Eugene Glazyrin, Netpeak Agency PPC Specialist, explains how to search for insights and what is important here. Want to…

Practically everyone has heard about SIP. However, not everyone understands what it is and how it differs from a simple phone connection. In this post, we’ll walk you through the main definitions and details of this topic. Reading Time is 5…