According to research, two main things often repel customers. The first is when a sales manager is overly pushy, and the second is when they show no interest in the customer’s needs. The SPIN method helps structure the conversation in such a way that the customer…
5 myths that prevent businesses from implementing AI. And why it's not true
May 17, 2024
“No way! Our business is not Google or Amazon, and we don’t have the same budgets. Besides, our company doesn’t even have programmers”. This is roughly what some entrepreneurs think when it comes to implementing AI. All of this is the result of misconceptions…
Ringostat AI Supervisor: analyze 100% of customer conversations with artificial intelligence
March 27, 2024
Ringostat released AI built into the platform’s interface almost a year ago. It analyzes phone calls, recommends next steps, and does much more. Now, we are presenting the Ringostat AI Supervisor service. This AI analyzes all communication and solves the problem of…
Epsilon found that consumers are 80% more likely to purchase when a brand offers personalized experiences. This data-driven approach increases the likelihood of purchases and enhances subscribers’ overall satisfaction. This article by Canary Mail aims to provide…
Those working with Google Ads are familiar with the fact that the advertising system often undergoes various changes – from interface updates to introducing new features. Advertisers typically receive notifications about the most significant changes via email or account…
According to statistics, e-commerce companies were leaders in AI adoption in 2022. Now, when the pace of this technology is only growing. 84% of e-commerce representatives are either actively adopting AI or consider it a priority. So what makes such a digital assistant so…
Entering the market for a new company, regardless of the industry, is a complex undertaking that requires careful analysis. Contextual advertising in tourism is one of the most effective ways to attract potential customers. But you need to understand how to set it up…
Main Types of Websites: Choosing the Right Platform for Your Business
January 11, 2024
Despite the popularity of social networks, most Ukrainians turn to Google when searching for clothing, cosmetics, manicure services, or hotels. Having an online presence in the form of a website is a mandatory condition for a business aspiring to grow. But what should this…
Building a strong online presence: how to create SEO-friendly brand tone of voice
December 15, 2023
Building a strong online presence is more important than ever before. With the rise of digital media and connected customers, companies must ensure their content effectively reaches its intended audience. This article from Kevin Dam, CEO and Founder of Aemorph, will provide…
Holiday content marketing is associated with a special time of year — December. It is natural to increase sales during these important dates. Brands wait for it for months. But just being noticed is not enough. Because the final connection between the user and the brand…
15+ Business Communication Channels: The Complete Guide + Types & Strategies
November 29, 2023
In today’s fast-paced business landscape, effective communication is paramount. This comprehensive guide explores over 15 key business communication channels, their types, and winning strategies. AIScreen team covers the entire spectrum of communication tools, from…
Black Friday: ideas for original promotions and tips to increase sales
November 8, 2023
As the days grow shorter and darker, we want to indulge in bright experiences — shopping and gifts. The Black Friday is actually a bright day for business, as good sales begin that will last until the New Year. We suggest some ideas for original promotions that will help…
Everyone realizes that businesses should not mindlessly follow others. But when the first capital comes, the hands are itching to advertise on passers-by, billboards, TV, radio, leaflets… After all, “everyone does it.” But offline advertising is not cheap. Therefore…
Cold email outreach is a lead generation machine, as it is 40 times more effective at gaining new customers than social media channels. However, this only holds true if you move beyond generic spam and take a targeted, strategic approach to your cold email outreach…
Case Study: +20% productivity of the call center of a Bulgarian online smartphone store
August 11, 2023
The speed of answering the call and processing each order is what “brick by brick” makes up the overall productivity of a call center. And with it, the profitability of the company is increasing. The case study of Swipe.bg online store tells how to grow the team’s…
Mobile-First Approach: Best Practices for Optimizing Promotion and Contextual Advertising for Mobile Devices
June 20, 2023
Software used to be created with desktop computing in mind, and mobile access was considered secondary. However, designers and developers are rapidly adopting a mobile-first strategy because about 60% of all online traffic worldwide now comes from smartphones or other mobile…
Ringostat Smart Phone has undergone a radical change from a browser extension to a full-fledged application. We’ve already written about all its features and their value for sales teams. And today we’re going to talk about what our customers appreciate about the…
Calling a company is often not the most positive experience for a customer. When dialing a number, some clients are already mentally prepared to wait on hold for a long time or explain their request to different sales reps several times. But this “inevitable…
5 time thieves in the sales department: how to identify and get rid of them
June 12, 2023
A salesperson’s workday consists of 64% of tasks that are not directly related to sales. Among these are small, manual tasks that seem to take up very little time. But if you multiply that time over the day, you realize these are real “time stealers.” We…
Imagine a perfect app for a manager to communicate with clients and colleagues. One click is enough to dial a number, and it’s almost impossible to miss a call or chat message. But it’s quite possible to close more deals thanks to useful insights into the…