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About Digital

5 Ways to Lower the Cost Per Click of Facebook Ads

By Holly Linden
November 21, 2022
Facebook ads can be one of the most cost-effective ways to reach your ideal consumers. But if you run it thoughtlessly, you’ll only be wasting your budget. In this article, we’ll talk about ways to lower the cost per click (CPC) of Facebook Ads. So you will not…
About DigitalFor business

Tips to Generate Qualified Leads with Facebook Ads

By Holly Linden
October 19, 2022
There is no denying the power that Facebook ads hold. But having a vast audience doesn’t benefit a business if you’re targeting is off. Many businesses have found that advertising online may not get the quality of leads they desire, but this vastly depends on the…
About Digital

5 Advanced Facebook Ads Tips That Can Significantly Increase Their Performance

By Holly Linden
December 22, 2021
Are you looking to improve the ROI of your Facebook ad campaigns? Basically, are you tired of losing money on Facebook ads? Then you are not alone. This article is actually here to help you climb out of the hole. Read on to learn how to improve the effectiveness of your…
About Digital

How to configure carousel on Facebook: pros and cons with examples of usage

By Lina Lewis
February 6, 2020
Carousel is a popular advertising format that allows driving users to different pages from a single advertisement. Such an ad works not for all goals and platforms. That’s why it is crucial to be attentive while launching the campaign so the carousel won’t…
About Digital

How to launch Facebook Ad Targeting: step-by-step instructions

By Lina Lewis
October 29, 2019
Every day Facebook is visited by 1,49 billion users. That’s why business actively uses this platform for promotion. In the article, we will discuss targeted advertising in this social media and will provide step-by-step guidance on its…
About Digital

Facebook Advertising is Getting Transparent and Annoying

By Kate Chubuk
June 25, 2018
Facebook is a crucial marketing channel for many brands. 26% of users who clicked an ad complete a purchase. Today we’re going to talk about the recent updates regarding advertisers and Facebook users. The advertising is getting more transparent and Facebook brings…
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