In this article, our guest author Jessica Robinson is going to discuss 7 social media marketing KPIs that you should regularly track. She also shares metrics that can be considered normal for different niches and platforms. If yours are significantly lower, you should…
Before the start of the month, marketers go through the ordeal of fixing their social media budget to accomplish their ROI goals. Some brands allocate a lump sum amount in hopes to break the net, while others play smart and succeed in being a sensational hit. So what’s the…
Instagram Ads offer you a quick and handy way to reach more audiences and increase your overall social media marketing campaigns. Just like any other strategy in marketing, it has to get done right, so it can bring you all the benefits you’ve been hoping for. That’s why…
If there’s one thing marketing experts can agree on, it’s that SaaS marketing is one of the most challenging fields to work in. New SaaS companies are created daily and they all compete in a crowded market, where niches are hard to carve out. However, it can be done with…
