PPC

Pros and cons of contextual advertising. What to consider before launching

Contextual advertising is a proven way to reveal the company to potential customers. As with any promotion type, there are advantages and disadvantages. The thing that is not convenient for one business possibly will be appropriate for another one. We tried to describe the peculiarities of this advertisement kind and asked three experts to leave their comments. Read below their advice on what has to be considered for companies that only decided whether to launch paid ads or not. 

Pros and cons of contextual advertising. What to consider before launching

Read more

6 useful tips for PPC Specialist working with call tracking data
  • 27.08.2019
  • Olga Feoktistova
  • Hacks

Both Google Analytics and call tracking integration allow analyzing calls as any conversion. What is important here is not to dwell on the call itself. Eugene Glazyrin, Netpeak Agency PPC Specialist, explains how to search for insights and what is important here. Want to know how to simplify the communication with the customer? Eugene also gives some advice for those who provide the setup of paid advertising.

6 useful tips for PPC Specialist working with call tracking data

Read more

How to Write PPC Text Ads
  • 29.07.2019
  • Katya Chubuk
  • Hacks

No more reasoning and guesswork. In this post, we’ll lay out only practical tips. We’ve prepared the detailed guide on how to write PPC text ads. It includes Google and Facebook requirements and recommendations. Also, we’ll tell how not to write PPC ads. So take your seat and enjoy the reading. 

Osnovnie-55

Read more

Call Tracking in the Logistics Industry: Proper Call Analytics and Creating the Effective Advertising

If your business is based on phone calls, call tracking solves many tasks such as increasing the advertising effectiveness, optimizing a marketing budget and improving the service quality. The case of logistics company demonstrates which results you may reach by using call analytics tool. 

25

Read more

[sendpulse-form id="1099"] [sendpulse-form id="631"]