We continue to discuss end-to-end analytics that has recently appeared among Ringostat’s functionality. We have already mentioned before that it is so flexible in the configuration that you can set any attribution model. That’s why you are not attached to the basic settings and have an opportunity to customize end-to-end analytics depending on your needs. In this article, we will show you how to set the most popular attribution models.
In September Ringostat end-to-end analytics moved to a stage of opened beta-testing. Almost two months we have monitored its work, listened to your wishes and developed a new functionality. Thus, on the 1st of November, we are ready to announce the start of sales. We have released an update for this event. This is an opportunity to manually import costs.
We continue to tell you about end-to-end analytics that is now available in Ringostat. It is the new level of submersion in data as you are not limited by information on calls and sessions anymore. A user receives automatically calculated ROI. He also understands to which channels it is better to allocate the budget. And it’s not the end of Ringostat end-to-end analytics benefits. Read more on other advantages in the article.
Recently we have released the global update — end-to-end analytics. It is rather different from the same-titled feature of other services. Now you can use the Event-Driven attribution, set weight for different funnel stages as well as the time decay. These things help to receive the most accurate data on the cost recovery of advertisements. Let’s see how to work with the new functionality and how to easily configure it.
The main goal of an advertisement is the profit but not conversions, calls or requests. You are probably losing money if you are still looking for interim targets. However, Ringostat clients won’t face this problem anymore as the end-to-end analytics has appeared on our platform. Find out your advertising budget and profit in one window without complicated calculations and switching between different systems.