What is your favorite horror movie? We prefer The Shining. Isolated hotel, crazy writer and very tense atmosphere of Stanley Kubrick’s directing style don’t leave anybody calm. However, we know something, even scarier than The Shining. Yes, we’re talking about horrible…
How to Write PPC Text Ads
July 29, 2019
No more reasoning and guesswork. In this post, we’ll lay out only practical tips. We’ve prepared the detailed guide on how to write PPC text ads. It includes Google and Facebook requirements and recommendations. Also, we’ll tell how not to write PPC ads. So take…
How do you imagine the perfect sales representative? The one who does not waste time and communicate with the highest number of customers. The one who remembers all clients by their names. The perfect sales rep can guess their thoughts that help to close the deals easily. It…
3 Warning Signs That Advertising Brings a Junk Traffic
July 23, 2019
Do you get a decent amount of website traffic? Are the call agents of your sales department always busy with answering incoming calls? Don’t hold your breath while you are not sure that traffic is good. The big amount of traffic doesn’t move the needle for your business…
The case study of the online market of digital technology illustrates that low-frequency keywords can be way more effective than high-frequency ones. Let’s take a look at the experience of our client.
Reading time is 12…
Time matters. Time is a priceless treasure. Probably, you heard it a lot of times. The same things work with your call center and sales department. If you don’t distribute the call center volume properly, you just throw spaghetti at the wall hoping it sticks. (I promise my…
Is Your Ad Budget Getting you Nowhere? Pro Tips for Marketers and Heads of Sales Department
July 2, 2019
What if every time you plan out the advertising budget, it seems like a wild stab in the dark? Even if you carefully evaluate costs, it doesn’t guarantee that the company will boost sales. The recipe for a money vacuum is quite simple: a dash of incompetence + a spoonful…
This case study illustrates how Ringostat helped the huge network of auto shops increase the service quality and determine the effectiveness of advertising.
Reading time: 8 minutes
BackgroundAssigned tasksCall…
Call Tracking is Much More than just a Wiretap
June 10, 2019
We are ready to unveil our pain point. Some clients use call tracking simply to listen to calls. It’s like to hammer nails with a microscope. In plain English, it’s very strange and irrational. Every time a marketer underestimates other opportunities of call tracking, a…
Hitting $1m in ARR in Call Tracking Space: an interview with Alexander Maxymeniuk for Nathan Latka’s “The Top” podcast
November 7, 2018
If you are somehow related to the IT and haven’t discovered Nathan Latka’s podcasts yet — you haven’t lived. Nathan Latka is a founder and CEO of Heyo, a service that helps create fan pages, Facebook contests, and mobile-optimized landing pages. He is an expert in…