Marketing

No Money — No Honey: How to Calculate Customer Acquisition Budget

How do you understand how much money to invest in customer acquisition? Today, we share the simple formula of calculation. Take it into consideration to promote your product successfully.

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5 Cool Marketing Tools We Use

The marketing is a comprehensive set of activities which requires a lot of time and efforts. With that in mind, in the marketing department, we use some helpful tools to increase our efficacy and improve working process. Thanks to them, we may simplify routine and get better results. Here are the best lifesavers of our department that allow to get the most out of your time and energy. Enjoy! 

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How to Get the Most Out of Email Marketing

Undoubtedly email marketers dream of the success of their efforts.  However, not all of them have the talent to make their subscribers wait for each new message as children would wait for the owl from Hogwarts. So how to optimize and enhance your newsletters? In this post, I’ll walk you through tips for improving email marketing campaigns our team has collected along the way. 

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What is SaaS and How Does It Work?

Once upon a time, when SaaS didn’t exist, people used to work with traditional on-premise installations. It took a lot of time and specific efforts of developers. Fortunately, now, SaaS is a great solution for many companies in different industries. Are you still not familiar with it? Let’s jump in.

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6 Industries that Must Track Phone Calls
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In spite of modern communication forms, people still prefer to use the phone to make purchases. Therefore, many types of business need to use call tracking as must-have web analytics tool. Let’s check out which types of business call tracking is the most critical to.  

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Why Pay for a Long Period?

New Year is coming soon. December is the best time to complete the tasks and make plans for a year from now.

We feel like we know a good way to increase your effectiveness in 2018.

Ringostat long-term plan is a pleasant Christmas gift for marketers and business leaders.

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A Christmas Carol: How the Marketer Worked for Scrooge

Once upon a time —  of all the good days of the year, on Christmas Eve —  very sad man sat busy. It was cold, snowy weather: he could hear the people outside, go wheezing up and down, beating their hands upon their breasts, and stamping their feet upon the pavement stones to warm them.

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7 Terrible Mistakes of PPC Experts in Work with Call Tracking Services

What is your favorite horror movie? We prefer The Shining.

Isolated hotel, crazy writer and very tense atmosphere of Stanley Kubrick’s directing style don’t leave anybody calm.

However, we know something, even scarier than The Shining.

Yes, we’re talking about 7 horrible mistakes in work with call tracking.

They are not as fictional as the story of Stephen King. And they often happen in real life of PPC experts.

So to prevent the common mistakes in work with call tracking services, we prepared this comprehensive post. Take a comfortable seat, coffee and enjoy the ̶w̶a̶t̶c̶h̶i̶n̶g̶  reading;)

Here’s Jonhny.

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4 Key Components of Effective Inbound Marketing

Hi there! I am Oleg Campbell, CEO of Reply. In this post, I’ll give you some practical tips on how to leverage your inbound marketing.

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How Auto Dealers Can Use Call Tracking To Maximize Profits

The introduction of call tracking into the world of digital marketing has proved to increase profitability and accuracy in measuring ROI, for marketers. Prior to the implementation of call tracking, marketers lacked adequate analysis on the effectiveness of their marketing efforts. They wanted more insight and a better way of measuring advertising campaigns to understand which works better in driving inbound phone calls and the ones that will need some extra boost to perform better. 

How Auto dealers Can Use Call Tracking to Maximize Profits

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