Marketing

What should do business during the quarantine

Today, business is entering a challenging period. But you can use it as a great chance for growth. The main thing is to act quickly and rebuild your company’s processes on time. Meanwhile, other companies would shut down or go on forced leave. We have prepared tips on how to rapidly and effectively transform your business in order to easily beat your competitors.

What should do business during the quarantine

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Building a simple forecast in Google Sheets or Excel

How will the demand and sales volume change in the near future? Should we expect traffic growth or decrease? You do not have to be an analyst or do research to answer these questions. Read below how to find out general trends and spend a minimum to do so. Konstantin Rachyn, a marketer at Ringostat, shares his experience and a template of the report.

Klimt creatives for Ringostat blog (20)

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How to write texts for paid ads in 4 steps

We have prepared detailed instructions on how to write texts for paid ads. And also collected the requirements, recommendations of Google, as well as research results that will simplify the preparation of ads. Read the article and find out hints about mistakes in texts of advertisements. Let’s go!

How to write texts for paid ads in 4 steps

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A dashboard for the marketing department: description, settings, and template

Today we’ll talk about a dashboard that displays the most important numbers for the marketing department on a single screen. This is the actual data that shows the forecast of the plan for leads fulfillment, traffic to the website and blog, publications. The document automatically drives all the necessary information. Read below and find out how to build such a dashboard: we describe all formulas and share the template. All you have to do is to make a copy and configure the dashboard to your needs.

A dashboard for the marketing department

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8 Types of LinkedIn ad formats with examples

LinkedIn is a social network founded in 2002 and created for people who want to find a job, update business connections, or share their experience with other professionals. Similar to Facebook and Instagram, and most of the social networks, LinkedIn allows sharing paid content. This time, Ringostat team prepared for you a guide to master LinkedIn ad formats. Stay tuned and discover 8 existing ad formants on LinkedIn, types of objectives, and why, all in all, do you need them.

8 Types of LinkedIn ad formats with examples

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Q&A: Why paid ads need call tracking

Paid ads always work in a perfect world, and purchases are made in one click. In the real world, a part of customers call before buying, and advertising campaigns do not always bring targeted traffic. This time, we will answer questions about how to make paid ads effective with the help of call analytics and get more customers for less money.

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7 mistakes often made by marketers during work with сall tracking systems

Konstantin Cherviakov, ССO of Ringostat named typical mistakes of the majority of marketers that they do during the work with call tracking systems. This article is a long read so prepare your coffee, take the cozy blanket and discover the world of analytics. Stay tuned!

7 mistakes often made by marketers during work with сall tracking systems

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How to configure carousel on Facebook: pros and cons with examples of usage

Carousel is a popular advertising format that allows driving users to different pages from a single advertisement. Such an ad works not for all goals and platforms. That’s why it is crucial to be attentive while launching the campaign so the carousel won’t disappear from the format options. Kristina Holovnia, Marketing Specialist at Ringostat, will explain how to configure the carousel on Facebook and what to consider while launching.

How to configure carousel on Facebook: pros and cons with examples of usage

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Google Shopping step-by-step guidance

Today we will discuss an instrument that helps a salesman and customer to easily find each other. A potential buyer can quickly go through offers with the price and select the best option. For an online retailer, it’s an opportunity to show the product and receive more sales. Sometimes for advertisers, it is even cheaper than search paid ads. Read below about Google Shopping peculiarities, who needs it, and how to make a setup.

Google Shopping step-by-step guidance

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5 reasons to request Ringostat demo

Before connecting Ringostat, our specialists provide a demo for all potential clients. By requesting such a demonstration, you save your time and receive a solution that suits your needs exactly. Thus, you can understand whether a service is suitable for your tasks. Read in the article about these and other advantages.

5 reasons to request Ringostat demo

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