Are you looking to improve the ROI of your Facebook ad campaigns? Basically, are you tired of losing money on Facebook ads? Then you are not alone. This article is actually here to help you climb out of the hole. Read on to learn how to improve the effectiveness of your social media campaigns.
Just five years ago, paying for advertising through Google Ads was strictly the realm of B2C marketers. Over the past five years, more B2B marketers have discovered the potential of this marketing channel. If you are one of them, are you getting everything you can out of your ad budget? Here are strategies and best practices that help you maximize the number and the quality of the B2B leads you generate.
Podcasts are currently among the most popular ways in the world to consume media. According to 2021 stats, almost 42% of Americans now listen to podcasts at least once a month. Podcasts also offer an intimate experience with the host and their guests, which is not available with traditional media outlets. This makes podcasts ideal for advertisers looking to reach their target audience. Read here how to promote them.
Internal links are an important part of a successful SEO strategy. It is the hyperlink between two pages on the same website. These links help in the navigation process for users. It offers search engine crawlers information about how your website works. They boost your rankings in Google search results. Search engines and users can find content easily. Internal links point to pages on a website. The more it points, the more important it will appear to search engines.
SEO is key for any business to be successful. Appropriate optimization of the WooCommerce website helps your business get off the ground and attain new subscribers or customers. Add to that — a well-optimized website can help you rank higher on search engines. Here is a list of 8 SEO strategies that will help you outrank your competitors and sell more.
Recent statistics show that 66% of online marketing content is 30 seconds or less. To compete in today’s market, you need short, exciting visual content. It’s essential to create short-form videos that will catch and keep the attention of your audience. In this article, we will discuss the benefits of short-form videos in your next email campaign, tips for incorporating them, and some of the best practices when it comes to using short-form videos.
Everyone likes personal appeals. This rule is relevant for brand communication with the audience. And it especially works for mailings, for sure, if you want recipients to open them. In this article, Nada Bundalo, a part of IntercoolStudio digital marketing agency, shares her best tips on how to send a personalized email campaign.
If your ads are not showing in Google, you need to worry about it. To check if your ads are being displayed or not, you must use the ad preview tool. If the ads are not being displayed even in the ad preview tool, it is alarming. But, don’t worry, we have listed down some of the most common reasons why the Google ads are not showing and how you can fix them. Tips are shared by Ranjit – web developer and blogger at AppsTale.
Call tracking is a technology that tracks advertising sources of phone calls. In fact, it’s a code that is set up on the website and gathers call statistics. Call tracking serves for proper allocation of marketing budget and boosting sales. We prepared the article for those who are only getting acquainted with this tool and its advantages.